Recent winner of the PPA 30 under 30 awards 2022, I am currently working as a Multimedia Designer at
Immediate Media across print and digital for a range of brands including Olive magazine and BBC GoodFood.
With my work I strive to focus on interactive, responsive design as I believe that involving audiences through engaging experiences stands out in today’s fast-paced visual society. I have developed a keen design aesthetic with a personal visual language, working across a range of graphic design projects from digital to print design. This including websites, apps, magazines, posters and many more. My experiences in industry and education have enabled me to balance a range of projects at once and thrive in high pressure situations, ensuring strict deadlines are met without compromising quality. I am keen to continue gaining experience in the creative industry and further develop my skills.
Work history
Junior Mulitmedia DesignerImmediate Media
London, United KingdomFull Time
- Responsible for the design of digital and print based assets across magazine, website, social and emails for BBC Goodfood, Olive and Madeformums.
- Developed a keen design aesthetic with the ability to establish visual hierarchy, layout, typography and colour effectively across a range of briefs.
- Established key art directing skills on photoshoots, working with Photographers and Food Stylists to achieve high quality food photography for brands.
- Designed magazine features and social assets for key seasonal campaigns, including Christmas and the Queen’s Jubilee.
- Effectively balanced a wide range of projects in a fast-paced work environment with critical focus on time management and workload prioritisation.
- Developed a high standard of knowledge in software such as Adobe InDesign, Illustrator, Photoshop, After Effects and Figma.
- Established strong communication skills through working closely with the brand art directors and other team members.
- Gained valuable experience using project management tools i.e Trello.
Digital DesignerArcadia
- London, United KingdomFull Time
- Responsible for the design of all digital and print assets across all channels, including website, emails, social and in-store graphics.
- Managed long term site development projects.
- Responsible for optimisation and monitoring of assets for site speed through reporting software such as Calibre.
- Ongoing development of brand personas and brand guidelines.
- Liaised with other teams such as Retail Operations to manage in-store graphics projects and the CRM team to create post purchase email campaigns.
- Trained new designers in the process and formatting of Evans' design.
- Designed key campaigns, such as Black Friday and Christmas, across all channels.
- Developed a high standard of knowledge in software such as Adobe Photoshop, Illustrator, In Design, Aftereffects and Sketch.
- Effectively balanced a wide range of projects in a fast paced work environment with critical focus on time management and workload prioritisation.
- Responsible for quality control checks and proofing assets for design across all channels and working closely with the Production/CRM team to produce designs to match creatives.
- Worked with UX team to improve the customer journey and the user experience of the site.
+ Show more
Skills
- Adobe After Effects
- Adobe Photoshop
- Adobe Illustrator
- Organisation
- Communication
- Time Management
- Sketch
- Graphic Design
- Digital Design
- Print Design
Education
L
L
BA (Hons) Graphic Communication and Illustration, FirstLoughborough University
- Loughborough, United Kingdom
• Employed graphic ideation and visual communication throughout projects such as typography briefs.
• Demonstrated use of visual and informative research to broaden my knowledge of designers and enrich my own practice.
• Attended demonstrations for Photoshop and Illustrator, gaining skills and knowledge of tools to manipulate images and graphics.
• Gained a high level of critical analysis and further improved work by responding positively to feedback from tutors and colleagues
• Experimented with ideas through extensive visual thinking, presenting my refined outcomes in a neat and professional style.
L
L
Art and Design Foundation DiplomaLoughborough University
- Loughborough, United Kingdom
• Developed digital editing skills through logo design and graphic imagery projects, gaining an understanding of how to manipulate images digitally to create effective outcomes.
• Demonstrated high level of planning and time-management.
• Acquired familiarity with presenting work and ideas to a group.
• Thrived in both self-directed projects and team orientated work.
Awards
PPA 30 Under 30 2022PPA