About me

Started writing weekly reports, then moved to technical manuals, user guides, build, test, uat and handover plans, requirements, specifications, user stories. Ghost Writing, proofreading and edits fiction and non-fiction books and chapters that other authors struggled with.

PostsProjectsExperienceTeam

Projects credited in

• Green EnergyGreen Energy challenged us to grow their customer base fivefold within 5 years, in a category dominated by the Big Six. As a smaller player, out strategy was to make it cool to be a customer, through a playful attitude backed up by competitive pricing. Being powered by pig poo helps, too.
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  Are We Human? Or Are We Diner?Alexa dictated the menu and decor at Cheil London’s inaugural Drive event – but was she the perfect host? Laura Swinton finds out… With 22% of UK consumers using a voice assistant today, it appears that more and more of us are relying on Alexa, Google Home, Siri or Bixby to help sort our lives out. But would you ever trust an artificial intelligence to plan an important social event… say one to which you’d invited several clients and members of the press? That’s exactly what Cheil did last week at their inaugural Drive event, hosted at their London office – an evening that combined creativity and technology, on this occasion to explore the growing world of AI voice assistants. “There may be a few glitches – I guess that’s the charm and the beauty of AI. Things may go wrong, but please laugh with us if they do,” said Cheil UK CEO Peter Zillig as he welcomed the guests with a mixture of nerves and anticipation about relinquishing control to Alexa. “But we’re really excited about it!”

Work history

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Researcher and WriterBiz & Techie Writing Services Ltd
Jul 1990Edinburgh, United KingdomFreelance
Research and write business and technical Teacher Resources, Journal Articles. Press Releases, Magazine Articles, Technical Articles.

Skills

• Marketing
• Curation
• Copywriting
• Digital Production
• Sub-editing
• Web Production
• Social Media Marketing
• Brand Storytelling
• User Experience
• Digital Marketing

Education

NoneMitova
Mar 2013Croydon, United Kingdom
Learning to Learn experimental course by MIT.

Awards

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FellowDiagnostic Engineers
After spending 10 years helping clients around the World implement and gain registration for their management system against an ISO standard elected to Fello.