• Eligible to work full time in Europe.
• Ten years of experience in advertising and marketing.
• Manager of a team at MK Travel.
• Certified as a planner by Miami ad School.
• Strategic planner with Liberty Insurance, Stihl, Bank of Brazil and many more.
• Worked in sectors like education, health, automotive, retail, food, insurance, finance and manufacturing.
Work history
Supervisor
Dublin, IrelandFull Time
Marketing Coordinator
- São Paulo, BrazilFull Time
Marketing strategy: Coordination and leadership of planning and business marketing projects for consumers and B2B (online and offline). I reported directly to the CEO.
Rebranding: I was responsible for developing the new brand and all the communications (website, social media, e-mail marketing, stationery, brochures and print advertising).
Advertising: Sourcing advertising opportunities and placing adverts in the TV, online, press, radio, etc.
Workshops and events: I organised with the sales department various workshops and events for B2B promoting the brand and our products. One special event was the launch of our new brand in a cruise in the Bahamas.
E-mail marketing: managing e-mail marketing campaigns and promotions for B2B (travel agencies and consumers).
E-commerce: coordinator strategies on our website e-commerce, as well as a microsite with products in sales. Identifying and targeting segments.
Social Media: managed social media strategies with our advertising agency. In six months the Facebook page increase likes in over 300%.
Sponsor: manage and coordinate cooperative advertising campaigns and events with our partners like Universal Studios, Walt Disney, Visit USA, Aruba, Turkish, Switzerland, etc. I took a course in Marketing in Universal Studios, Florida.
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Skills
- Marketing
- Brand Strategist
- Creative Brief
- Customer Insight
- Branding
- Analysis and Research
- Digital Expertise
- B2B
- Keynote
- Social Media Digital Strategies
Education
Bachelor’s Degree in Advertising and Communication
Brazil
Certificate in Digital Marketing
- Dublin, Ireland
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