I am a London based, Scottish born Creative and Communications Specialist, with a focus on delivering best in class, culturally relevant brand campaigns from Initial Concept Ideation to 360 Digital and Physical Retail Roll Out.
A hard working, motivated creative, with a passion for producing culturally relevant think pieces and delivering high impact brand awareness projects.
From Talent Scouting to Campaign Execution, I manage Community driven, Multi-Channel Marketing projects and execute purpose led, inspirational storytelling pieces for some of the worlds biggest footwear brands.
Projects
- Class of Cortez #officelovesnikeReally excited to share another Art Direction project of mine, the “Class of Cortez”, our primary story for Office Shoes and Nike this year. From creative ideation and campaign execution, to designing the homepage, it’s been another amazing career highlight. A shoot on this scale takes such an amazing team of very talented creatives, that this project wouldn’t have been possible without so credits to all involved below! They are the best in the bizz, so be sure to check them out??. Lead Photog
- OFFICE Spotlight™ x Converse ft. Wuzzy OmiyaleBack with another episode Office Shoes Spotlight™ in partnership with Converse, we collaborated with emerging fashion designer, Wuzzy Omiyale aka BY.WUZZY. Her brand focuses on upcycling vintage Levi’s practising reworking techniques out of her studio in North West London ���. Click the link below to find out more about how Wuzzy's brand evolved and what Converse she is styling with her fave denim pieces this summer!�� Community Casting + Creative - Erin Macintyre Shots - Ede Dugdale Brand Mar
Work history
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Brand Creative + Community Senior CoordinatorOFFICE SHOES
London, United KingdomFull Time
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Brand Marketing + Content CoordinatorOFFICE SHOES
- London, United Kingdom
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Skills
- Project Delivery
- Creative Art Direction
- Brand Marketing
- Creative Branding
- Social Content Strategy
- Creative Copywriting
- Community Management
- Community Development
- Brand Campaigns
- Brand Management
Education
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Fashion CommunicationHeriot-Watt University School of Textiles and Design
- Galashiels, United Kingdom
Core Courses: Creative Direction, Styling and Image Making, Graphic Design, Journalism and Fashion Marketing. My Degree project was selected by the University to be showcased at Graduate Fashion Week. The event is considered to be one of the world’s most important sources of new talent for the global design industry.