Fatema Zehra

Account Manager

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  • LocationLondon, United Kingdom

About me

 

Enthusiastic and self-motivated individual with excellent communication and interpersonal skills and the ability to transfer existing knowledge, skills and experience effectively from one setting to another. Over 3 years experience in consumer titles, specifically editorial, with a strong footing in the creative industry, marketing, and media. Experience with multi-media, branding, marketing, event management and more. Works well as part of a team and to tight deadlines; looking for an opportunity to continue to develop skills in a challenging career. Passionate about all things arts, culture and charity.

Skills

 

  • Digital Media
  • Events
  • Marketing PR
  • Account Manager
  • Account Management
  • Marketing Strategy
  • Problem Solving
  • Project Management
  • Strategic Planning
  • Communications
  • Relationship Management
  • Indesign
  • Ideas Development
  • Copy Writing and Editing
  • PR Media Communications

Work history

Currently

Account Manager

Canary Consulting

Mar 2015
  • Canary Consulting is a digital marketing agency that provides a fully integrated service to branding and marketing by creating comprehensive plans with simple and effective solutions. Canary provides day-to-day marketing and social media management as well as consultation to provide strategic marketing plans. • Manage and develop client relationships. • Ensuring campaigns are delivered to a high standard, on time and budget. • Copywriting and editing. • Strategy and creative digital marketing planning and development. • Develop strategic recommendations for clients, and working with the account team to understand the client’s marketing objectives. • Making decisions on the best form of media for specific clients and campaigns. • Undertaking research and analysing data using specialist industry resources. • Ensuring that all project work meets the brief, is accurate and is presented to clients in an appropriate and professional manner. • Day-to-day management of clients’ marketing campaigns. • Generating accurate reports and status notifications and regular communication and liaison with clients. • Supporting business development.

2015

Marketing & Events Manager

The Body Narratives

May 2013 - May 2015
  • The Body Narratives (TBN) is an organisation committed to curating, documenting and archiving Women of Colour's narratives and work. In 2014 TBN hosted A Different Mirror which confronted crucial questions about the systems or structures that shape our relationship to our bodies. The exhibition used film, photography, visual art, dance and poetry as the basis to explore the conflicts about how we see ourselves versus how we are seen. • Planning and overseeing the marketing plan for the duration of the exhibition. • Strategising and delivering marketing plans to attract the right audiences. • Liaising with designers to create a brand for the event and organising the production of all promotional marketing material, including posters and web-shots. • Creating & implementing PR & communications strategies and social media development. • Researching markets to identify opportunities for events. • Ascertaining the team's precise event requirements and producing detailed proposals for events, agreeing to and managing a budget (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets). • Securing and booking a suitable venue or location, coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly. Coordinating venue management, caterers, stand designers, contractors and equipment hire. • Overseeing the dismantling and removal of the event and clearing the venue efficiently. • Liaising with marketing and PR colleagues to promote the event.

2015

Researcher

The Financial Times

Jan 2015 - Mar 2015
  • • Research on the marketing team – a short project for the publication, The Banker. Researching marketing leads for promotion of one of the Financial Times' key publications.

2015

Freelance

Freelance

Jan 2013 - Jan 2015
  • • Event planning and management - organisation and concept creation. • Editorial - arts and culture. • Marketing and branding consultation. • Promotional marketing strategy. • Social media development. • Creating & implementing PR & communications strategies. • Print and digital projects. • Company branding materials. • Corporate branding & visual identity development. • Forward thinking campaign modelling, planning & problem solving.

2013

Exhibition Coordinator

All is Fair in Love and War

Sep 2012 - Mar 2013
  • Pop up gallery entailing live performances and story telling events, in conjunction with Seeds of Peace. Initially part-time, and then in 01/2013 moved full-time. • Planning, budgeting and cost control, goal setting; and data compilation.  • Producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets). • Securing and booking a suitable venue or location. • Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly. • Overseeing the dismantling and removal of the event and clearing the venue efficiently. • Liaising with marketing and PR colleagues to promote the event. • Coordinating venue management, caterers, stand designers, contractors and equipment hire. • Writing copy for promotional marketing materials, press releases, etc. • Social media development, creating & implementing PR & communications strategies. • Financial and managerial administration.

2013

Lifestyle Editor

Emel Magazine Emel Media Limited

Aug 2009 - Jan 2013
  • emel magazine is a vibrant and dynamic lifestyle magazine with an ethical and progressive outlook that has a Muslim focus. Launched in September 2003, emel has subscribers in over 60 countries, and mainstream distribution in the UK, USA, Middle East and South East Asia. emel combines high quality features - covering everything from current affairs to art, interior design and gardening. • 36 editions of emel; all prepress processes of the Lifestyle elements of the magazine to ensure the timely production of the monthly lifestyle magazine, including commissioning, copywriting, feature writing, editing, proofreading, sourcing images etc.  • Managing and coordinating photo-shoots from conception to print ready images. • Coordinating the production of the new fashion title, 'modestyle': prepress processes, market research, branding, marketing campaigns, social media development, content etc.  • Maintaining content website via CMS: uploading articles, resizing images, SEO, social media promotion, writing/commissioning relevant digital content to ensure maximum page views. • Event management support – from conception to delivery. • Establishing and maintaining new press and business relationships.

2013

Editor

Modestyle Emel Media Limited

Jun 2011 - Jan 2013
  • • Off-shoot product specifically designed to engage a target audience passionate about style and fashion. Launched as a digital guide, the task allowed me to learn and understand the world of digital magazines. • Planning and compiling content and the execution of the guide - including logistics such as determining the direction of the design framework with the Art Director. 07/2011 – 01/2013

2009

Event Administrator

Artsversa

Feb 2009 - Apr 2009
  • Arts Versa LTD is a not-for-profit organisation providing high-calibre arts, media and education services. These include event management, film production and consultancy with a specialism in accessing ethnic minorities and multicultural communities. • Working on a collaborative project with the Saudi Embassy to produce a booklet for overseas students preparing them for life in the UK. • Liaising with press officers, producing copy and organising all elements of the project, including costs and time frames.

Education

2008

Persian Language, Middle Eastern Art and Literature 1 Year diploma Certificate

School of Oriental and African Studies University of London

Aug 2007 - May 2008

    2007

    BSc Psychological Sciences

    University of Westminster

    Aug 2004 - May 2007