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Fifi Evelyn

Creative Director

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsSalesperson - Website & Digital Designer - Art Director

Projects

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About me

After running my own Ready-To-Wear Street-Luxe Unisex fashion label in my spare time for 3 years, I now seek to make Print Design my Full-Time Passion.

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Skills

  • Fashion
  • Advertising
  • Print Design
  • Design
  • Shows
  • Creative Direction
  • Logo Design
  • Illustrator
  • Office
  • Photoshop
  • Styling and Directing Photo Shoots
  • Ecommerce Design
  • Ecommerce Copywriting
  • Social Media Content Management
  • Social Media Community Manager

Work history

2016

Studio Assistant

Figure of A

Apr 2016 - Dec 2016
  • London, United Kingdom
  • Freelance
  • Figure of A is a luxury accessories brand which I assisted in the launch of. Such steps include; • Creating digital prints for clothing and accessories. • Creating and implementing custom Adobe features to aid in future print creation. • Logo development and creation • Creating and designing the brand website • Maintaining the social media for the brand and developing social media strategies.

2017

Creative Director

CANDYATOM

Jan 2014 - Oct 2017
  • London, United Kingdom
  • Freelance
  • CANDYATOM is a fashion brand created and ran by myself and one other. The tasks involved in this were; • Designing Prints for placement and repeat to compliment the theme of the collection. • Liaising with print manufacturers and fabric stockists, learning new print techniques and best practice. • Designing both Ready-To-Wear and Street Level collections based on the creative direction and current trend research. • Cutting samples and preparing them for manufacture. • Working with canvas and sculptural art as well as digital artwork to create individual and inspiring prints • Liaising with manufacturers and suppliers to source materials and components • Creating and maintaining website and social media channels • Hiring and managing interns.

2013

Print Designer

lulu liu london

Sep 2013 - Nov 2013
  • London, United Kingdom
  • Freelance
  • LULU LIU is a ready-to-wear luxury fashion brand based in London. I started as a Design Intern within the brand and eventually went on to become Print Designer as well as Studio Manager. My tasks involved; • Creating digital print concepts for a Ready-To-Wear collection. • Ensured the day-to-day running of two separate studios • Interviewing and hiring interns to aid the head designer and head of PR • Presented the Spring/Summer 2014 collection at Zip Zone during Paris Fashion Week and built relationships with buyers and press. • Organized models and dressers for various shows and collections

2016

Supervisor & Social Media Representative

Rokit Vintage

Aug 2012 - Aug 2016
  • London, United Kingdom
  • Full Time
  • • As a supervisor, was in charge of the running of the store from opening to close • Managed up to 7 employees in a busy central London location • Worked with Head Office on their social media strategies, creating content, scheduling, preparing timelines and writing copy. • Frequently updated the in-store displays and mannequins based on the current trends, new items and hot sellers. • Maintained high level of product knowledge, as well as keeping up on trends in order to assist customers. • Often awarded for highest sales and best customer service.

Education

2016

Fashion Technology

Heriot-Watt University

Mar 2016 - Mar 2016
  • Galashiels, United Kingdom
  • Understanding the different aspects of the fashion industry, focusing on design and manufacturing in local and international business areas. Course Coverage: o Professional pattern cutting and fashion design to an industrial standard o Trend forecasting: Independent online research and uses of WGSN and other forecasting publications o CAD Applications: Adobe Photoshop and Illustrator o Fashion buying and merchandising o Experience of electronic pattern drafting software Modaris Extracurricular Pursuits: o Modelling for catwalk and campaign o Organizing catwalk fashion presentations o Club leadership and promotion