Work history
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Digital StrategistMadMen
- Lisbon, PortugalFull Time
. Digital communication, marketing and campaigns
. Project development, implementation and management
. Creative thinking
. Market and audience analysis, insights and reporting
. Paid Media strategies
. Audience definition
. Social media accounts management and planning
. Consumer data analysis
. Social media strategies
. Coordinate and attend meetings with partners and/or clients
. Coordinate and share briefing with creative team
Main projects: SAMSUNG Portugal, KASA Decoração, Grupo Olivier Restaurantes, EDP - Powered By Imagination, Movimento Isaltino - Inovar Oeiras de Volta 2017
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Data AnalystKantar Worldpanel
- Lisbon, PortugalFull Time
UK FMCG Market Big Data analyst:
. Consumer and Big Data Reporting and Analysis
. Insights production
. Report production and optimization (MS Excel and MS Powerpoint)
. Allocated exclusively to TESCO UK, reporting on all FMCG sectors
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Skills
- Marketing
- Marketing Strategy
- Social Media Marketing
- Copywriting
- Digital Marketing
- Brand Marketing
- Brand Management
- Brand Strategist
- Brand Strategy
- Digital Strategies
Education
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Master’s Degree Communication and Media StudiesISCTE Business School
Lisbon, Portugal
The Master's in CCIT aims to the study of the transformations taking place in the media, communication and society, providing analysis and professional action skills in various areas of the sector and industries of information, communication and culture.
The master's combines various themes: network communication, Web 2.0, creative industries, media and journalism, political communication and public opinion, media regulation and policies, communication and social innovation, cultural intervention and management.
The training in CCIT counts on contributes from various scientific areas, namely: Communication Sciences, Sociology, Cultural Studies, Political Science and Public Policy, Management and Marketing.
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BA AnthropologyISCSP - UL
- Lisbon, Portugal
The degree has its main focus in teaching technical and practical theories in a wide variety of topics, such as managing projects in cultural activities and local development; the analysis of cultural relationships, co-operation, as well as defining cultural policies in national and international level organizations; also the study and management of cultural heritage through scientific investigation.
Anthropology is the science that is focused in studying human social life and the culture of individuals, communities and societies. This degree covers a wide variety of subjects and topics, such as economics, religion, politics, memories and traditions, migrations, symbolism, behavior, consumer habits, etc., which are studied in depth throughout the degree's academic program and also the main focus in its several classes.
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