I've always been fascinated with the origin of ideas. Why objects are made like they are. Through research with designers at agencies like frog, Designworks and Smart Design, I concluded that learning + and knowledge is critical for the alchemy of imagination.
I founded Maciver Inc. to help businesses develop learning- and customer-oriented mindsets.
It's an insights + strategy consultancy that empower clients to proactively shape their ownership of the future. Our approach empathically connects learning, creativity + mindset.
My expertise blends research, tech, markets + design, in helping brands and designers to create future-proofed product, customer + experience propositions.
Work history
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Innovation strategistMeta
- London, United KingdomFreelance
Consulting on internal programs around augmented reality.
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UX ResearcherD-Ford
- London, United KingdomFreelance
Freelance UX researcher leading research for the new generation of electric commercial vehicles.
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Skills
- Research Insight
- Innovation Strategy
- Business Innovation
- Design Innovation
- Augmented Reality
- Design Strategy
- Customer Experience
- Virtual Reality
- Research Design
- Experience Design
Education
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PhDTechnological University of Dublin
- Dublin, Ireland
Doctorate in Design Strategy
MACentral Saint Martins (UAL)
- London, United Kingdom
MA in Design Studies
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