Art director & creative expert based in London, who specialises in building global aspirational visual content, and initiating astute creative strategies. Currently Global Brand Image Lead at SISLEY.
Demonstrated history of working for luxury brands within beauty, niche fragrance & fashion industries, in both Paris and London.
Main skills: creative direction, graphic & digital design, branding, typography, illustration, visual content creation.
Worked for: Sisley, Revlon, Carven, Agent Provocateur, Karl Lagerfeld, Rodial, L’Artisan Parfumeur, Jimmy Choo, Matchesfashion.com, Diane Von Furstenberg and more.
Work history
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Global Brand Image Design & IllustrationSisley
London, United Kingdom
Reporting to the creative studio director, I am responsible for Sisley's and Hair Rituel's global brand image:
Leading the main graphic design image, through the implementation of design guidelines to be followed by retailers and stakeholders.
Creating illustration projects and managing creative collaborations with external artists and illustrators.
Conceptualising creative direction, to work with the photography team on art direction for launches and animations.
Working with the content strategist on the implementation of long term, strategic creative projects for the brands.
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Head of Creative DesignSisley
- Paris, FranceFull Time
Line managing the design team within the Creative Content studio, I conceptualise creative art direction for Sisley’s global key arts / campaign visuals and illustrations, across all brand axes.
With the design team, I provide creative leadership and collaborate with internal and external partners to design and create visual deliverables, including ad campaigns for global launches from concept to finalisation, alongside the Photography team; POS creative for Retail; newsletters, visual & video content with Digital and Social media channels; press books, brochures and misc creative with PR and Marketing; packaging and gift boxes concepts; brand guidelines to be followed by local teams and partners globally.
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Skills
- Art Direction
- Illustration
- Digital Design
- Graphic Design
- Creative Direction
- Typography
- Design
- Layout
- Branding
- Creative Arts
Education
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Art Direction for FashionCentral Saint Martin’s School of Art
London, United Kingdom
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(hons) Graphic DesignL&F
- Paris, France
Degree in Graphic design
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