Frances McHardy

Frances McHardy

Creative Content ManagerLondon, United Kingdom
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Frances McHardy

Frances McHardy

Creative Content ManagerLondon, United Kingdom
Work history
    GroupM logo
    GroupM logo
    Marketing ExecutiveGroupM
    London, United KingdomFull Time
    Lead on internal marketing and comm's activity for a media systems training team. Use a combination of marketing, visual design and digital development skills to increase engagement and motivation of our 4000+ learners. Improve the learner experience and market our solutions to learners before the experience. Measure the effectiveness of our training solutions and our marketing activities. Produce and manage our communications plan.
    Bauer Media logo
    Bauer Media logo
    WriterBauer Media
     - Freelance
    Wrote advertorial content for Bauer Media Group’s HOMES TO LOVE (the online destination for the company’s homes brands). Temporary Contract.
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Skills
  • Adobe Dreamweaver
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Indesign
  • Adobe Flash
  • Basic Html
  • CSS
  • CMS Experience
  • E-mail Campaigns
  • Google Analytics
Education
    L
    L
    Postgraduate Diploma in JournalismLondon School of Journalism
     - 
    A full-time, three month Post Graduate course consisting of lectures and personal tuition, with constant written practical work and the creation of a personal portfolio. Syllabus: - Written assignments including features articles, news reports and reviews - Creating a blog, learning the professional use of social media and how to create and post video and news reports - Carrying out interviews, creating podcasts and 'live' reporting. - Media law and sub-editing. - All aspects of modern freelance journalism including Travel Journalism, Sport, Celebrity and Showbiz, and Music and Film.
    U
    U
    Bachelor of Arts (BA) University of Auckland
     - Auckland, New Zealand
    Double Major in Philosophy and Art History, A-