Work history
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Digital Marketing SpecialistKubota
United KingdomFull Time
Delivered bespoke marketing strategy and high quality materials to drive business leads from new sectors
• Worked within the European Engine team, reporting to the Marketing Manager, delivering innovative campaigns, digital content and strategy for the brand, focusing on B2B marketing.
• Briefed third party agencies to produce PR and marketing assets that fit the brand tone of voice, guidelines and campaign aspirations.
• Produced informative online content for all European and UK distributors, collaborating with multiple stakeholders.
• Designed content and graphics for trade shows and developed the promotional strategy to drive attendance.
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Marketing ExecutiveAvolites
- London, United KingdomFull Time
Created innovative content and strategies to grow digital platforms, launch products and develop new revenue streams.
• Worked alongside the Marketing Director to plan and execute all marketing campaigns and communications for the global brand.
• Produced content for campaigns and other promotional activities including: directing video and photo shoots for product launches; conducting interviews with customers for case studies and creating graph- ics for social media.
• Managed third party agencies, for PR, graphics and videography, ensuring all work was completed to the highest standard and fit brand guidelines, identity and aspirations.
• Monitored performance of campaigns and brand growth against core metrics and KPIs.
• Maintained content on the global website and tracked data analytics.
• Designed and promoted trade shows and other promotional events.
Skills
- Photography
- Copy Proofing
- Social Media
- Email Campaign