Frattaglia is my own solo freelance adventure as art director and designer. Always fascinated by the way graphic design impacts brand experiences, I cultivated my core interest in shaping brand identities. Over the years, I’ve been involved in multiple projects to design brands from scratch or indeed to enhance and strategise existing brands. I have developed a unique approach based on craft and hyper-detailed elements combined with dynamic graphic systems. I seek to create bold and distinctive identities to ensure brand visibility.
Projects credited in
- Roland Piano – Every Virtuoso Started Out SmallIn spring 2021 I’ve been reached out to conceptualize an identity for Roland its all renewed Piano app. With this app you have the freedom to record, share and train your skills. While developing the creative concept ‘Every virtuoso started out small’ I've been co-creating a seamless Digital Product Experience
Work history
S
S
Graphic DesignerSupercilium
Amsterdam, NetherlandsFreelance
Since I joined the Supercilium brand as freelancer in 2019, I become a essential part of Marcom team. I assisted the company with the rebranding project from the beginning. I worked side by side with the team to develop their new look and feel. I took care of designing their entire cosmetic product lines, from the concept to the packaging execution. Additionally, I got involved to refresh and enhance their online experience and digital channels.
Graphic DesignerNeverland
- Amsterdam, NetherlandsFull Time
At Neverland, I’ve been part of an inspiring pool of creatives working collaboratively to create inspiring brand experience.
Over the 2 years, I got engaged in diverse projects with clients ranging from small start-ups to major organisations like Heineken and the UN. As a designer, I collaborated closely with the Art Director to develop the project's art directions and to visually translate them into crafted brand stories.
+ Show more
Skills
- Graphic Design
- Art Direction
- Brand Identity
- Editorial Design
- Packaging
- Infographic Design