Freya Sprong
Available

Freya Sprong

CreativeUnited Kingdom
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2

Connections
Pip Jamieson
Kate Johnson
Freya Sprong
Available

Freya Sprong

CreativeUnited Kingdom
About me
With 3 years of experience in producing a variety of exciting projects, I use my unique and energetic style, alongside the clients requirements, to produce fresh and original designs. With strong communication skills and a deep excitement for the industry, I am eager to learn and continue to develop my work into innovative design. My consistent engagement with projects from beginning to end is shown in the accuracy and detail shown in the final products. I am looking to grow my skills within the animation and moving image field.
Projects
  • Splint: #ENOUGH  Campaign
    Splint: #ENOUGH Campaign#ENOUGH is a movement spearheaded by Splint to re-frame and expand the conversation around sexual violence and to platform the voices of survivors. Splint approached me in order to help launch a social media campaign that would allow the social media campaign to gain momentum. The graphic identity produced was posted on Facebook and Instagram to help establish the beginning of a movement that will galvanise all survivors, including black womxn/girls, trans, queer and all those who identity as wo
  • ColdCuts HotWax Visual Identity
    ColdCuts HotWax Visual IdentityThis project was commissioned by an online record company ColdCut // HotWax to re-design their weekly DJ mix instagram identity. The brief asked to produce social media assets and a website banner, that would stand out from the rest of the posts on their instagram feed, the majority of which being record sleeves styled posts. The design needed to be produced in a few different colour-ways, as well as an option to include a DJ head shot. They also needed to include the logo, mix number and ‘Musi
  • Nike: Play Inside, For The World Concept Design
    Nike: Play Inside, For The World Concept DesignAfter looking at the Nike: Play Inside, For The World campaign, I felt it lacked exciting design, so I have produced my own concept for the campaign. Creating visual identity guidelines and exploring the different asset designs for the concept. The design has been made to capture the attention of the consumer immediately and entice them to follow the campaign.
  • Paintings
    PaintingsThese are two examples of the work I produced throughout my Fine Art degree. Looking at Kazinsky's theory of colour, and how different colours and shapes can have an effect of the viewers emotional state.
  • Calendar and Phone Background Design
    Calendar and Phone Background DesignThis is a calendar design, which will be officially released later this year. The outcomes for this internal project include an individual phone screen background for each month of the year, as well as a printable wall calendar that also doubles up as a desktop background.
  • Parish: Events Poster Design
    Parish: Events Poster DesignParish are a music and events company based in Norwich, with a focus on house, disco, techno, soul and world music. The design for each event follows an illustrative, bold aesthetic with a focus on musicality and rhythm. Each asset is based on this core identity, to provide continuity and to ensure integrity within the brand image. However we tailor each asset to represent the varying event styles.
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Work history
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    Freelance IllustratorSelf Employed
    Leeds, United KingdomFreelance
    Since graduating from university I have established myself as a freelance illustrator, expanding my portfolio and building a comprehensive body of work. I have gained independent clients and commissioned projects which has enhanced my intrinsic motivation and professionalism. This has also improved my time management skills when working to tight freelance deadlines, alongside other full time employment.
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    Creative DirectorMooshkanana
    Norwich, United KingdomFreelance
    Alongside two of my sisters, I founded the Uk based design company ‘Mooshkanana’. we produce a multitude of work, specialising in graphic design and illustration. we Work with clients as well as producing self initiated designs. My role is creative director, overseeing all creative output as well as creating work and liasing with clients.
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Skills
  • Abstract Art
  • Adobe Graphics
  • Fine Art
  • Microsoft Office
  • Illustration
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe Indesign
Education
    University of Leeds logo
    University of Leeds logo
    Fine ArtUniversity of Leeds
    Leeds, United Kingdom
    I studied Fine art at the University of Leeds, between 2016-2019. My fine art practice is focused around Kadinsky’s principle of producing harmony through juxtapositions of line and colour. Exploring the way abstract art stimulates the brain, to achieve a form of harmony or satisfaction through colour, ultimately forms the reasoning behind my practice.