Hello! I’m Gaby and I’m a graphic designer and artist, I like to paint, draw and Blua Design is my personal brand. I love everything that has to do with art or creative content. In all these years I have learned so much from my work experiences and I would like to keep learning and creating more amazing things.
Blua Design started when I decided to give it a try and show a little more my creative skills, for me is a space where I can design but also, create and share what I most enjoy in life, painting and drawing. Since the first moment that I took a paintbrush and started painting, I knew that this will be my media for very personal projects. A way to transmit and explore my emotions. However, other things got in the middle and I left this passion forgotten for many years until two years ago, that I decided to slow down the pace of my life and follow a passion that it has been always there in my heart.
When I was studying Graphic Design I had some drawing and illustrations classes, however, I never felt confident or comfortable, because the classes were just for one purpose, teach us how to be the traditional artist-painter-designer but not letting us to free our own creative person. So, for that reason, I consider myself a self-taught artist, I prefer to explore and learn on my own, get inspired by so many artists and create my own art. I am always learning something new or how to perform better a skill, how to create certain effects, etc. I really enjoy every moment of the process.
All in all, I am always open to new projects related to graphic design or art commissions.
Projects
- The Wonder Years Photography BoutiqueThis little project began in 2013 and basically, I helped to create the design for promotional and postcards. This company was all about wedding and engagement photography, wedding invitations, family portraits, and special events. Also, they had a service of makeup and hair for special events. I worked with this company during its earlier stages and for that, I am very grateful, because I had the chance to be part of the beginning of a company, the team was full of positive energy and with lot
- Horny Rabbit - Collection Inventario DFThis project was made in November 2010. A collection of three books with pictures of Mexico’s City. You can see through the eyes of two amazing photographers (Andrea Cañon y Luis Colchado) the popular culture of this great city. All the traditions, ordinary people doing regular activities, Mexican toys, traditional Mexican food and beverages, traditional markets, street food, etc. I was in charge of the Editorial Design of the three books, logo design, business cards and I collaborate for the d
Work history
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Senior Graphic Designer & ManagementTina Belo Beauty Therapy
- Mexico City, MexicoFreelance
I was involved with general management activities like supervision of the staff members, the stock of products, purchase with vendors, customer service, schedule appointment for the customers, mailing, sales, etc. Also, I was in charge of the social media management, create the content for the social media channels, social customer service, graphic design of advertising, a menu of services, monthly marketing e-mails and updates of the website.
• Created a successful way to introduce the brand and stand apart from the competition. Management of social media channels.
• Established trusting relationships with key clients.
• Consistently recognized for creative and innovative ideas.
• Developed a better way to keep motivated the teamwork and achieve sales goals.
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Freelance Graphic DesignerCartucho Store: Personal Brand
- Mexico City, MexicoFreelance
I was able to introduce the brand in small clothing stores and Mexican Design Events. Design elements were created such as logo, business card, stationery, advertising, postcards and promotional posters. Later I started a new line of accessories for the brand: key chains, cases for cell phones, postcards, fridge magnets and others.
• Created a successful strategy to improve sales.
• Participation in important Mexican Design Events.
• Increased brand recognition among customers.
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Skills
- Graphic Design
- Adobe Photoshop/indesign/illustrator
- Microsoft Office
- Mailchimp Experience
- Wordpress Basic
- Social Media Management
- Creative Content
- General Manager
- Mixed Media
- Hand Lettering
Education
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Bachelor’s Degree Graphic DesignUniversidad Iberoamericana
- Mexico