Work history
Senior Strategic Planner
Responsible for applying an integrated communication model for all MRM//McCANN Madrid clients with a strategic point of view.
- MasterCard Europe: digital strategy for regional campaigns; social strategy for regional campaigns; local markets suppport
- MasterCard Spain: digital strategy for local campaigns
- Ikea Spain: digital and social strategy for ongoing campaigns
- CampoFrío Food Group: digital strategy for Europe for different group of brands
- CampoFrío Spain: digital strategy for Spain
Skills
- Advertising
- Powerpoint
- Creativity
- Keynote
- Investigations
- Strategic Thinking
- Curious
- Concept Building
- Exploration
- Insights Research
- Insight Analysis
- Data Insights Analysis
Education
Coolhunting
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Trends investigation
Advertising
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Social Communication