About me

I am a highly creative professional, with 5+ years experience in digital marketing, creative content production, and social strategy. I have worked across national and international brands in a variety of industries; media, education, finance, performing arts, luxury hospitality. I am skilled at creative social content strategy, innovative idea generation, digital campaign planning, and collaboration with teams. I love all things social and digital, and always keen to discover the newest/hottest platforms to use. In my spare time, I'm a creative and cultural arts enthusiast, with a passion for modern art, painting, and playing piano. When I'm not being artsy, you can find me cycling, doing yoga, and exploring new coffee shops and restaurants.

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Projects

• 2

  Heart x Amazon Alexa social campaignI lead the creative idea and storyboarding for this Heart x Amazon Alexa sponsored campaign. Lead the idea generation, client briefing, storyboarding, and creative process for this project.
• 1

  Capital - "Student Life Quiz"I developed the creative for this social video on Capital's TikTok channel, sponsored by Giffgaff. Participated in the brainstorm and creative execution of this campaign (during my time at Global).
• 1

  Heart - "Say Yes To Adventure"I developed the creative for this video series; "Say Yes To Adventure" with Heart x SEAT. Participated in the brainstorm, responded to the client brief and developed the creative. (This was during my time at Global)
• 1

  Radio X - "Find The Words"I developed the creative for this social video on Radio X's Facebook channel, sponsored by Macmillan Cancer Support. Participated in brainstorming, client briefing, writing, and production of this shoot (during my time at Global).
• Heart - "How much does the public know about Menopause?"I developed the brainstorm and creative concept for this Heart x Boots social video surrounding Menopause. This was part of a larger, multi-channel campaign across platforms and brands during World Menopause Day.
• 1

  Capital XTRA - "Drip Check at Brunch & Beats"I produced the creative idea for this Capital XTRA's Instagram/TikTok page, sponsored by Mentos. I participated in the client briefing, brainstorm, creative, and write up process (during my time at Global).

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Work history

Creative Services ManagerWarner Music Group
Feb 2024 - Apr 2024London, United KingdomFull Time
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Creative ProducerGlobal Radio Group
Jan 2023 - Sep 2023London, United KingdomFull Time

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Skills

• Marketing
• Project Management
• Event Administration
• Marketing Branding
• Marketing PR
• Customer Communications
• Customer Service
• Event Hospitality
• Arts Culture
• Arts Marketing
• Arts Education
• Creative Arts
• Cultural Management
• Cultural Studies
• Culture Marketing
• Cultural Trends
• Luxury
• Hospitality
• Marketing Management
• Marketing Campaigns
• Marketing Communications
• Art Marketing
• Brand Analysis
• Client Briefing
• Creative
• Creative Briefs
• Creative Campaigns
• Video Content
• Video Production
• Social Content

Education

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MSc Cultural Industries and EntrepreneurshipUniversity of Nottingham
Sep 2018 - Dec 2019Nottingham, United Kingdom
Graduated with a Distinction
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Bachelor of Arts (BA) University of Wales, Aberystwyth
Sep 2013 - May 2016Aberystwyth, United Kingdom
First Class Honours in Drama and Theatre Studies