About me

London based Freelance Graphic Designer with over 10 years experience in agencies, in-house and working with clients direct.

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Projects

• The Canons House & GroundsBrand Identity & Marketing Templates Canons House & Gardens is a ‘Parks for People’ project funded by the National Lottery and Merton Council. They required a brand identity and marketing templates to promote a four year programme which will restore the Grade II listed estate and create a community hub for the local area and Greater Mitcham. The identity conveys the site’s rich heritage, celebrating its architecture and natural beauty within the grounds. A suite of templates provide a consist
• Westgate OxfordBrand Identity Westgate Oxford is a retail and leisure destination in the heart of the historic city. Land Securities and the Crown Estate set out to build a shopping centre that transforms the experience and complements the city’s outstanding culture. They required an identity that would bring this vision alive and create excitement for brands looking to rent units and the consumers. The identity centres around a playful logo that acts as a platform for content, communicating the abundance of
• Logo design
• Morrisons M LocalBrand Identity & Retail Graphics Morrisons launched their convenience offer via sub-identity M local. They needed a logo and identity to communicate the new stores that would also maintain a link to the core brand. With a focus on fresh, the brand language uses eclectic typography to portray a market-like appearance with a contemporary twist.
• Bee Media UKBrand Identity Bee Media UK advises small and medium size businesses on how to promote and maximise their social media presence. They requested a logo that would communicate the service and build their client base.
• Hello Beautiful FoundationFundraising Festival Graphics Hello Beautiful Foundation is a charity that supports those going through or affected by cancer. Through providing resources and creating awareness they have built a community dedicated to understanding and preventing the illness. Among various projects for the charity was an identity for Hello Love Festival. Creating a logo and design language to be applied across promotional materials including event collateral and merchandise.

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Work history

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Freelance Graphic DesignerLittle Yard Ltd
Apr 2016London, United KingdomFreelance
Senior Graphic DesignerFITCH
Feb 2008London, United KingdomFreelance
Senior Graphic Designer Working on branding, packaging, brochure, app and retail graphics.

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Skills

• Design
• Illustrator
• Indesign
• Photoshop

Education

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BA(Hons) Graphic Design Staffordshire University
Sep 2001 - Jul 2004United Kingdom
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