Georgia Pounsford

Strategic planner

Mid Level
London, United Kingdom
Locked Pro Plan feature


About me

I am an outgoing, creative and ambitious graduate, recently graduated from Sheffield University with a 2:1 in English Literature and Theatre Studies. My work experience to date focussed on communications, marketing and editorial roles within the creative industries. I am currently looking for internships or permanent employment in Media, Marketing and Advertising.


  • Performance
  • Creative Media
  • Adobe Indesign/illustrator/photoshop
  • Marketing
  • Recruitment Marketing
  • Writing
  • Reporting
  • Communication
  • Sales
  • Acting

Work history


Strategist / Planner


Sep 2017 - Nov 2017
  • London, United Kingdom
  • Internship
  • • Interned as a planner and a strategist at the creative agency Founded which is a part of Iris Worldwide; a leading global innovative network working for brands such as Adidas, Samsung and Dominos • Gained valuable exposure to the advertising and marketing industry. Some of my daily tasks included market research, creative analysis and writing up competitive reviews, communication plans and creative briefs. Also gained experience in copywriting and account management • Supported the planning team and wider office, helping on campaigns and working towards pitches for clients such as Samsung, P&O Cruises and Farrow and Ball


Jul 2017 - Sep 2017
  • London, United Kingdom
  • Full Time
  • • Worked in a fast paced environment and supported a team of five consultants from the beginning of July until the end of September, carrying out the recruitment cycle which included shortlisting candidates, scheduling interviews, and networking a portfolio of over 50 clients • Managed and marketed a client file on a daily basis, seeking business leads, maintaining and building key relationships, and at times negotiating rates for new contracts, maximising revenue and benefits for both company and client • Booked, organised and attended client meetings, which would help to foster existing relationships and improve my understanding of different organisations


Sales Assistant

Our Shop, Sheffield

Sep 2016 - Jul 2017
  • Sheffield, United Kingdom
  • Full Time
  • • Worked part time in my third year of university, managing the till during rush hours, handling stock and advising and aiding customers in No. 1 Student’s Union in UK • Managed work around my degree and university timetable in an efficient way


Publicity Officer

InComplete Collaboration

Jun 2016 - Jun 2017
  • Sheffield, United Kingdom
  • Full Time
  • • Committee member of the university theatre society with responsibility for social media and PR activities • Coordinated online and offline advertising via idea generation, copywriting, web design and production of flyers • Helped broaden appeal of productions and increased sales of tickets and audience numbers by circa 35%


Assistant to Theatre and Productions Manager

The University of Sheffield

May 2016 - Jul 2016
  • Sheffield, United Kingdom
  • Full Time
  • • Organised and maintained the university’s theatre workshop to better communicate its resources to students • Proofread and edited manuals and marketing aids using various Windows software



The Tab

Jan 2016 - Jan 2017
  • Sheffield, United Kingdom
  • Full Time
  • • Researcher and contributor for UK’s biggest student media company with 40 UK university microsites • Wrote a restaurant review article, which achieved 3,600 views and 245 shares • Undertook a Creative Media course to learn about the industry and to improve future submissions


Front of House and Box Office Assistant

The Assembly Halls

Sep 2013 - Apr 2014
  • Royal Tunbridge Wells, Tunbridge Wells, United Kingdom
  • Full Time
  • • During the months in my gap year before I went travelling, I worked part-time in a variety of roles, rotating through bar, reception and front of house • Exposure to working under pressure, meeting deadlines and interacting with customers



BA English Literature Theatre Studies: 2:1

The University of Sheffield

Sep 2014 - Jul 2017
  • Sheffield, United Kingdom
  • I spent three years studying English Literature and Theatre Studies at the University of Sheffield, and graduated in July with a 2:1 My most significant modules included Creative Writing I and II, Contemporary Literature, Criticism and Literary Theory, Writing The Real, Eighteenth Century Restoration Literature, Victorian and Romantic Literature, Interpreting and Making Texts


English Literature, Theatre Studies, Psychology

Kent College Pembury

Sep 2007 - Jul 2013
  • Pembury, Tunbridge Wells TN2, UK
  • • A-Levels: Psychology (A*), English Literature (A), Theatre Studies (A) • Received Extended Project Qualification (EPQ) with an extended essay on Expressionism • 10 GCSEs achieved A – C, English (A), Maths (B), Science (B)