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Georgie Lamden

Client Manager

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsAccount Manager - Marketing Manager - Media Salesperson

About me

I’m a gregarious person who thrives in busy work environments. I’m comfortable multi-tasking, confident in dealing with clients and enjoy contributing to the success of a team. I believe I have the focus, drive and initiative needed in the communications industry and the critical thinking sought by prestigious agencies. I pride myself in the quality of work I deliver and my ability to drive relationships, and identify opportunities to create positive change. Interests - Travel, with a purpose - I recently climbed Mount Kilimanjaro for the Born Free Foundation, after volunteering for them at the Lilongwe Wildlife Centre in Malawi back in 2009 - I’m a passionate skier and have recently developed a love for yoga. Namaste.

Skills

  • Marketing
  • Online Media
  • Digital Advertising
  • Retail Advertising
  • Media Sales
  • Account Management
  • Event Management
  • Teamworking
  • Partnerships
  • Retail Marketing

Work history

Currently

Client Manager

Threefold Agency

Mar 2017
  • London, United Kingdom
  • Full Time
  • Threefold creates campaigns that work for retailers, supplier brands and shoppers alike. As Client Manager, I am responsible for the strategic planning and daily management of the largest account on Mothercare’s Retail Partnership. I sit in house 2-3 days a week and am the senior point of contact for key stakeholders including Mothercare’s Head of Buying. My key responsibilities include: - Driving strategic and planning excellence in response to specific briefs and, longer term, across the wider account - Leading the Travel team to deliver gross media revenue targets, ensuring the account is running as efficiently as possible - Managing a multi-stakeholder account to ensure campaigns are delivered on time and to budget - Responsible for the line management of a Client Executive, including overseeing daily tasks and career development - Reporting into the Account Director and supporting the Managing Director with senior management reporting - I also run Threefold’s social programme, including two major events each year alongside some smaller-scale projects

2017

Senior Client Executive

Threefold Agency

Jan 2017 - Feb 2017
  • London, United Kingdom
  • Full Time
  • Threefold (formerly Capture Marketing) My key responsibilities in my role and within the newly established agency included: - Day to day running of Mothercare Travel - the partnership’s biggest account – and first port of call on all campaigns - Supporting the Senior Account Manager on the Mothercare UK retail partnership - Client management of 40+ brands (including leading nursery brands Silver Cross, Nuna, Maxi-Cosi, Cybex) - Working with the Managing Director on development of communication strategies, media recommendations and creation of proposals - Bi-weekly reporting on campaign performance - Marshalling junior team members to deliver travel campaigns on time and on budget

2016

Senior Client Executive

Capture Marketing

Mar 2016 - Dec 2016
  • London, United Kingdom
  • Full Time
  • - Day to day management of media planning, delivery, and campaign reporting for multiple clients across retail sector - Collaboration with planning and insight teams to create best practice recommendations for clients

2016

Client Executive

Capture Marketing

Jul 2015 - Feb 2016
  • London, United Kingdom
  • Full Time
  • - Joined Capture’s FMCG client team, planning and delivering campaigns for multiple clients across print & digital media channels. Clients included KP Snacks, Taylors of Harrogate, William Grant & Sons and Little Dish - Supported the Client Director on new business presentations

2015

Senior Account Executive

Material UK

Mar 2015 - Jun 2015
  • London, United Kingdom
  • Full Time
  • - Responsible for the management of the agency’s leading account (Scottish Power) in London, while supporting the Managing Director with new business opportunities and the development of the new London agency - Developed communications to promote all activities and created bespoke content for brand activation, working with 3rd parties to drive awareness of client campaigns and offerings

2015

Partnerships Manager

The Dallaglio Foundation

Jan 2014 - Feb 2015
  • London, United Kingdom
  • Full Time
  • - Instigated new opportunities across corporate partnerships and deepened relationships with existing partners including Bollinger, Carphone Warehouse and Pizza Express, with whom I secured an sponsorship extension of £150,000 - Liaising with clients and agencies on a regular basis to drive revenue and maximise PR and other communications opportunities, responsible for the channel output and campaign delivery - Project managed high-profile events and assisted the Head of Fundraising and Communications to coordinate the Foundation’s large-scale signature events, with a focus on sponsorship activation and client management

2013

Sep 2012 - Dec 2013
  • London, United Kingdom
  • Full Time
  • - Promoted to Account Manager after successful internship - Expanded on existing brand partnerships and identified further opportunities for engagement while ensuring the commercial success of every project I managed - I was the first point of contact for some of the foundation’s most prestigious supporters and ambassadors (many at CEO/Executive level)

Education

2012

BA (Hons) Environment & Business

University of Leeds

Sep 2009 - Jul 2012
  • Leeds, United Kingdom
  • Qualified in 2012 with a 2.1 BA (Hons) in Environment & Business

2018

Sep 2006 - Jul 2018
  • Godalming, United Kingdom
  • A Level: Geography (B) Economics (B) Maths (C) AS Level: Photography (B)