Projects
- EVENT POSTERBrief: To create a set of strut boards for a student ambassador event. Concept: I went for a bright colour scheme and created my own illustrations to highlight the different zones. Outcome: Three A1 easels appealing to a student demographic which complimented the fun atmosphere for a Boux event.
- LIGHT BOX PACKAGINGBrief: To completely redesign the light box packaging from the supplier to be more fun, feminine and on-brand. Concept: Using a heavy typeface of the Boux brand font, I created a title box that represented style of the product. The metallic rose gold matches the colour of the light box inside and is designed to look like a cinema screen projection. Outcome: The packaging was so successful that I was asked to redesign two more light boxes to create a collection of gifting products.
- AW 2018 CAMPAIGNBrief: To create a campaign for the release of the new season collection, for use on print and digital platforms. Concept: I created a geometric green and gold scheme which suited the modern style of the shoot location and the colour of the lingerie designs for the new season. Outcome: I designed and made the entire window scheme which included all print elements, digital screen images, POS and digital look book as well as correlating marketing material.
Skills
- Campaign Design
- Editorial Design
- Digital Design
- Social Media
- Animation
- Adobe Photoshop
- Adobe Indesign
- Adobe After Effects
- Abobe Illustrator
- UX Design
Education
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BA (hons) Graphic CommunicationBath Spa University
- Bath, United Kingdom
Studying Graphic Design, Illustration and Animation I gained a lot from my degree course. In practical application through posters and editorial designs I learnt how to create fonts, have a critical eye for typography and combine word with image. I undertook many skills based classes that taught me Adobe Photoshop, Illustrator, Indesign, After Effects and Processing coding. In my summative year, my final degree show work included an animation project and a branding project. The first was based on my personal studies into traditional zoetrope animation, from which I created TV idents based on this old technique. The Latter, was based on my love of snow sports, leading me to create a series of branded snowboard designs with correlating marketing material and a font design that I made for the identity.
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Art and Design Foundation DiplomaOxford Brookes University
- Oxford, United Kingdom
I quickly developed a love for Graphic Design and Illustration on my foundation, following it as a pathway throughout my year of study. This was an enriching experimental year of learning and developing my passion for creative art and design.