Sportswear Designer and Creative Director.
Currently based in London at Creative Consultancy Some Ideas Ltd.
I work as part of a selected design team striving for beautiful design that inspires and engages the consumer to engage with sport.
I have designed collections for brands such as Footlocker, Fila, Richard James,NBA and Super Natural.
Together with my design work I also create fashion editorials with football fashion magazine SEASON.
Projects credited in
- Community BroadcastResilience, resourcefulness, inspiration, collaboration - these are the values that bring the creative community together in times of crisis; and in the time that we’re apart, it’s more important than ever to stay connected in any way that we can. We asked Everpress favourites old and new to take us into their homes and studios for an ongoing content takeover across our Instagram Stories, The Block and more. Community Broadcast is part of our response to the COVID-19 crisis, which has hit many1
Work history
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Creative DirectorSeason Zine
London, United KingdomFreelance
Working closely with the editor in chief, I create the concept of the
main fashion editorial for Season magazine's printed issues. Collecting
a team of creatives we aim to create shoots that push the boundaries
of women’s football and sport and it's relationship with fashion.
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Sportswear DesignerSome Ideas Ltd
London, United KingdomFull Time
Working as part of a hand-picked design team with expertise in the
specific demand of technical sportswear including, specialist fabrics,
construction and production techniques. I specialise in working at a
conceptual and thought provoking level, ensuring the highest level of
creativity for our clients.
I am responsible for delivering a high level of research, design and
creative direction with an innovative outlook. Specialising in researching
contemporary culture within sport and fashion to consistently
provide new vision to products and projects.
Studio clientele include Nike, Rapha, Fila, Footlocker, Umbro, Richard
James, Super Natural, Roland Mouret and Soccer Bible.
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Skills
- Technical Design
- Technical Drawing
- Abobe Illustrator
- Adobe Photoshop
- Creative Direction
- Design Development
- Apparel Design
- Brand Developent
- Print Design
- Presentations
Education
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M
BA Fashion DesignMiddlesex University
- London, United Kingdom
First Class Honours specialising in menswear
Foundation Diploma in Art and DesignLondon College of Fashion, UAL
- London, United Kingdom
Distinction specialising in Textiles
Awards
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Blacksheep WinnerNot another label