No day is the same in this industry - I operate on a daily basis with an open-minded attitude to my work. I enjoy learning new things on a daily basis and working within music and marketing I am able to do this. I am a people person who finds being self-sufficient yet a good team player very important. I am hard working and love to see results.
- The Power of Pop UpsOn any given walk through London, it seems like there’s a new pop-up store, event or truck announced E-V-E-R-Y, S-I-N-G-L-E, D-A-Y. Brands are quickly latching on to pop-up experiences as a quick way to build intrigue, start social conversation, create time-limited demand and test new products and markets. Beyond that, it gives them a chance to be playful and experiment with the limitations of their brand and the experiences it can deliver. With the rise of The Experience Economy and traditional
Manager, Marketing SoutionsLive Nation
London, United KingdomFull Time
I work in Live Nation Entertainment's UK Partnerships Division as a Manager of Marketing Solutions. The Marketing Solutions team, are our in-house creative experts and we work in tandem with the sales team to form big ideas. Through needs analysis, exhaustive research of the client and their audience, as well as internal brainstorming sessions, I ultimately craft a strategic music marketing platform designed to reach brand's business objectives and KPIs. Alongside a creative designer I also transform the concept into a visually stunning creative presentation. I always aim to bring inspiring and fresh ideas to my work which inevitably will maximize brand reach and engagement through the power of music.
- Live Music
- Brand Sponsorship
MDrama and Theatre StudiesUniversity of Kent
- Canterbury, United Kingdom
Majoring in Contemporary Performance Practice studying the works of Robert Wilson, Marina Abramovic, Tim Etchells and Pina Bausch. Final dissertation on "Music Underrated or Misunderstood?" I was also lucky enough to study at UCSD for one year where I majored in the voice and dance. I also was fortunate to work closely with the Girls Rehabilitation Facility in San Diego.