Georgina Wilson-Powell

Georgina Wilson-Powell

Editorial Director / Content strategist / Founder / authorMargate, United Kingdom
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Georgina Wilson-Powell

Georgina Wilson-Powell

Editorial Director / Content strategist / Founder / authorMargate, United Kingdom
Projects
  • 365 Ways To Save The Planet
    365 Ways To Save The PlanetMy most recent book on sustainable living, which debuted in March 2023 via DK Books.
Work history
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    Sustainable Comms ConsultantGWPCC
    Margate, United KingdomFreelance
    Conducted sustainable trend analysis and forecasting to inform strategic communications and content strategies for high-profile clients such as Samsung, Ogilvy, L'Oreal, The Good Net, Persuasion PR, The Doyle Collection, and Avery. Developed impactful marketing and content strategies that contributed to the success of client campaigns and initiatives. Collaborated with a diverse range of clients to ensure their messaging aligns with sustainability goals and resonates with target audiences.
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    Head of Marketing & ContentFrontier Events
     - London, United KingdomFreelance
    Directed a 9-month digital marketing strategy encompassing SEO, advertising, social media (both organic and paid), media partnerships, and email campaigns. Developed and implemented a comprehensive 9-month content plan to drive ticket sales for The Sustainability Show, the UK's largest green consumer event. Successfully curated and managed a diverse program of over 50 speakers and panelists for a multi-day, multi-stage festival.
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Skills
  • Project Management
  • Trend Forecasting
  • Content Strategies
  • Sustainability Strategy
  • Brand Strategy
  • Events Programming
  • Interviewing
  • Social Media Marketing
  • Editorial Direction
  • Entrepreneurship
Education
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    BA (Hons) English Literature 2:1University of Birmingham
     - Birmingham, United Kingdom