Ginny Henry
Available

Ginny Henry

Ecommerce Creative Lead, Made.comLondon, United Kingdom
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Ginny Henry
Available

Ginny Henry

Ecommerce Creative Lead, Made.comLondon, United Kingdom
About me
A highly qualified and respected Creative Director with over 15 years experience, working cross-platform with leading editorial and commercial brands. I have created brilliant stills and video content for editorial brands including Marie Claire and Living Etc. and clients including Marks & Spencer and Liberty. I have launched and relaunched magazines and websites with tight deadlines and even tighter budgets. Most recently I have worked with a small, focused team on the rebranding of Marks & Spencer’s imagery, where I specialised in revamping the brand’s Ecommerce and Home offerings. I’m a focused, unflappable and driven creative who excels both at individual projects and at connecting and motivating key stakeholders.
Projects
  • MADE.COM - Ecommerce rebrand
    MADE.COM - Ecommerce rebrandFull rebrand of imagery across all Ecommerce categories, involving set, lighting, mood and styling across stills and video content.
  • SELFRIDGES - LITTLE BOOK OF WONDER
    SELFRIDGES - LITTLE BOOK OF WONDERFashion, beauty and accessories magazine, produced for Selfridges
  • M&S HOME
    M&S HOMESelected imagery from M&S Home catalogue
  • INTERIORS
    INTERIORSA selection of interiors imagery shot for various clients
  • M&S ECOMMERCE REBRAND
    M&S ECOMMERCE REBRANDImage refresh for Marks & Spencer Ecommerce across Womenswear, Brands, Lingerie, Menswear
  • BEAUTY
    BEAUTYBeauty imagery Creative and Art Directed for a variety of clients
Projects credited in
  • The Food Odyssey: NEFF (six part video series)
    The Food Odyssey: NEFF (six part video series)A six part series following YouTube chef John Quilter (Food Busker) as he drives a van fitted out with a kitchen to find the best food producers the UK has to offer. Part travel and discovery film, part cooking show this series was a branded partnership video campaign for oven producers Neff and Woman&Home magazine. Travelling the length and breadth of the UK John talks to the farmers producing some very unique ingredients, from fishing for the best lobsters off the coast of Wales, snuffling fo
  • Best in Show: NEXT x Marie Claire (Vertical Video)
    Best in Show: NEXT x Marie Claire (Vertical Video)We bought the outside in when Next wanted to showcase their AW outerwear collection. Taking advantage of the social-first execution so we made the video with vertical in mind; it showed off the clothes best and took up more screen space than any opther aspec ratio - perfect for an audience that interacts with the brand on their mobile. This content out performed all previous videos made for the brand and was a hit with the client.
Work history
    MADE.COM logo
    MADE.COM logo
    Ecommerce Creative LeadMADE.COM
    London, United KingdomFull Time
    Leading an in-house creative team of photographers, videographers, art directors and stylists. Creating the vision for Ecommerce shoots through style guides and shot lists and translating that to UK and Asia shoot territories. Creative Direction across Ecommerce rebrand, combining best in class visuals with production efficiencies
    Time Inc UK logo
    Time Inc UK logo
    Shoots DirectorTime Inc UK
    London, United KingdomFull Time
    Creative Direction for stills and video branded content across 24 brands within the Time Inc portfolio, including Marie Claire, Living Etc and Ideal Home. I also work across campaigns for external clients including Colgate and Debenhams. Working closely with editorial departments and a huge variety of clients to provide award winning creative solutions.
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Skills
  • Concepts/conceptual/art Direction/creative
  • Adobe Creative Suite
  • Content Production
  • Creative Production
  • Brand Campaigns
  • Set Design
  • Model Casting
  • Client Pitching