About me
A 25-year-old girl passionate about traveling and eager to find the right place to settle in.
I started my studies in Italy, my home country, where I got a BA degree in Linguistics and Translations (Spanish and English). During my undergrad, I received a scholarship for merit that gave me the opportunity to study in Spain for six months. After that experience, everything changed, I realised that working and living in a multicultural and dynamic context was inspiring and stimulating.
First, I moved to Dublin where I spent five months volunteering (and trying to improve my English, make it less Italian) subsequently, I went to Manchester where I successfully completed a Master course in Marketing (Creative advertising). During that time, I had the chance to acquire theoretical knowledge about the digital and media trends in the marketing landscape and to work independently and in teams to create and implement effective creative solutions for real companies. Being creative and thinking outside the box, improving my research skills and problem-solving abilities are just some of the things that made me grow as a person and a professional.
I am passionate about travelling, I am always updated on the latest digital trends and I have always been fascinated by the media and entertainment world, which is the main reason why I decided to investigate a specific aspect of the music industry in my master dissertation.
I am friendly and a hard worker, I learn fast and I always have a proactive approach while working.
Currently, my main objective is to expand my working experience in the digital marketing and advertising context, combining my experience in working in an administrative office with my creative and innovative personal nature.
Work history
Assistant ManagerSoc. A.G.R.O.
ItalyFull Time
Because of the small/medium size of the company, as a Manager Assistant, I have developed experience in coordinating, planning, and supporting daily operational, administrative and commercial functions. In more details:
• Managed a wide-range of office and sales support task like invoicing, inventory control, merchandising, returns processing, and purchasing
• Managed a wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently. Answered customer telephone calls promptly and in an appropriate manner
• Built and managed the company website (e-commerce included)
• Coordinated and participated in promotional activities and trade shows, arranged cost-efficient travel solutions
• Led communication with new international clients acquired in Taiwan (B2B)
Head Of Digital MarketingHomefans Ltd
- Manchester, United KingdomInternship
• Worked on UX-UI improvements for the company’s website
• Conducted market research finalised to better understand the digital profile and the customer journey of the current customer base in order to identify the best channels and approaches to acquire new clients
• Developed of a marketing plan to support the launch of the Crowdfunding campaign. Worked on the organisation of a PR event as the opening act of the Crowdfunding campaign
• Designed social media content
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Skills
- Office Management
- Time Management
- Customer Care
- Creating Websites
- Detail Oriented
- Data Research
- Content Research
- Microsoft Office
- Digital Communication
- Social Content Strategy
Education
MSc Marketing (Creative Advertising)Manchester Metropolitan University
- Manchester, United Kingdom
A marketing course focused on the development of creative thinking skills that help me to create and implement effective creative advertising solutions to complex advertising challenges (from traditional print-based advertising to digital media). In details:
• Developed a digital marketing strategy and plan for a company of my choice (Bleach Salons Limited)
• Developed an advertising campaign as a response to the Airbnb D&DA brief (2015)
• Completed a market research for a client (Pump Cage – Projekts) finalised to gather customers’ insights to build a multiplatform advertising campaign (team live-client assignment)
• Completed market research to establish the right strategy to plan the entrance of a brand (Vitamin Water) in a new international market (team assignment)
• Completed an empirical study about the performance of social media platforms on brand awareness and brand engagement for music artists as human brands.
Grade: Distinction
BA Languages, Literatures and Intercultural CommunicationUniversità del Salento
- Italy
• Gained a C1 language level in both Spanish and English
• Acquired knowledge about English and Spanish literature and linguistics
• Gained an Erasmus scholarship (six months) to study abroad at the Universidad del Paìs Vasco in Spain (2015) in the north of Spain
Grade: 110L (First)