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Born in the south of Italy, Guiseppe Lorusso started working as a hairdresser at the tender age of 12 in a local salon, and his talent brought him to manage his own salon nearby at age 17. His love for fashion and the desire to work for the industry made him move to Milan, soon after falling in love and moving to London. He works for prestigious clients such as Pantene, Head and Shoulders, Johnson & Johnson, Harpers Bazaar and the Body Shop.