About me

Hi, I’m Grace. I’ve been a full time freelance marketer since February 2019. I’m interested in creating content that makes businesses resonate with consumers. My love of marketing comes from the combination of strategy and creativity involved in being a marketer, the psychological aspect of consumers and consumerism, and the ability to create social change through marketing campaigns, communications, and more. In December 2018, I set up meaningfulmarketing.org to cater for the digital and social media marketing needs of small and independent businesses in Cumbria. There was a gap for an affordable, yet experienced, marketing freelancer and I’m pleased to say I’m now fulfilling it full time! However, I'm always on the look out for new and exciting projects. I’m a big supporter of mental health awareness, and think that a work/life balance is crucial no matter how ambitious you are! You can never produce your best work if you’re burnt out. Outside of my ambitions, I enjoy hiking (that’s why I moved to the beautiful Lake District!), watercolour painting, and drinking tea.

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Projects

• 2

  Marketing Plan for The Sugar ShedA digital marketing plan and social media strategy for The Sugar Shed to implement their own effective digital marketing strategies.
• 1

  Social Media for Little bRoguesSocial media strategy, management, and content creation for a children's shoe shop in Windermere. Facebook, Instagram, MailChimp.

Work history

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Freelance Digital and Social Media Marketing Consultantmeaningfulmarketing
Dec 2018Kendal, United KingdomFreelance
I provide affordable, flexible, and effective digital and social media marketing solutions to independent businesses and not for profits in the Lake District and Cumbria. As a freelancer, and not a marketing agency, all my clients work closely and directly with me to achieve sustainable, long-term results. Clients include boutiques, suicide prevention charities, a children’s shoe shop, gift companies, B&Bs and more. Find out more about me and how we can work together at www.meaningfulmarketing.org.
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Marketing ManagerJintana Ltd
Sep 2018Kendal, United KingdomFreelance
I am the part time marketing manager for five restaurants in the Lake District. I am the marketing strategist, planner, and manager. I work closely with digital marketing (content creation, social media management, email marketing and analytics across all platforms), market research, and traditional marketing (designing print advertising, PR, and developing promotions).

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Skills

• Marketing
• Social Media Marketing
• Planning
• Content Marketing
• Social Media Management
• Strategy
• Digital Marketing
• Analytics
• Market Research
• Marketing Branding

Education

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MSc International MarketingBirkbeck College, University of London
Oct 2017 - Oct 2018London, United Kingdom
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BA (Hons) Religious StudiesLancaster University
Sep 2014 - Jul 2017Lancaster, United Kingdom
▪ Religious Studies (focusing on the interaction between religion and society, politics, ethics, violence, and a special focus on Islam and the current global challenges it faces as well as feminist theories and interpretations about the global society we live in today). ▪ Year 1: Religious Studies (Hinduism, Christianity, Islam, Religion in Society) ▪ Year 2: the Sociology of Religion, Peace Studies, the Philosophy of Ethics, Gender and Sexuality in Society, Islam: Tradition and Challenges ▪ Year 3: New Religions and Alternative Spiritualties, Media Religion and Politics, Religion and Violence, Religion in Schools, Religions in the Modern World, Constructing Ethics in Islam (with a focus on gender relations), Society and Drugs, Bodies in Society.