Grace Theokritoff
Available

Grace Theokritoff

Music Distribution / Artist Liaison / Event Production / Music Programming / CopywriterLondon, United Kingdom
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Grace Theokritoff
Available

Grace Theokritoff

Music Distribution / Artist Liaison / Event Production / Music Programming / CopywriterLondon, United Kingdom
About me
I am a highly motivated and resourceful person, with a passion for putting on great live events. I was the first employee of a London music start-up, Kansas Smitty’s, a jazz music venue and record label with their own house band. As Operations Manager I was involved in every aspect of this small and ambitious business, including event production, copywriting and promotion, record production and venue programming. I then worked as Events Manager for a summer at The Five Points Brewing Company, overseeing a packed calendar of beer festivals, markets, events and brewery tours. I take initiative on projects, and am proactive in a number of different settings. I am a meticulous planner, and am interested in streamlining operations and procedures to ensure maximum efficiency in the hospitality industry. My eye for detail and exceptional organisation mean I can juggle multiple calendars at once and meet tight deadlines. Most recently, I have been working as a freelancer, taking on a variety of projects including writing and venue management. I now hope to find a role that can build on my past experience in the music industry, as I wish to pursue a career in artist management and label services.
Projects
  • Far Out Food 2019/20 Rebranding
    Far Out Food 2019/20 RebrandingFar Out Food wanted to rebrand and relaunch their business, with a new website, logo and expanded team. To do this, they identified that they needed to clarify their place in the market as well as produce new assets to organise and promote their work. I wrote successful new brochure and website copy which can been seen in the brochure below, as well as a new bio and internal documents to be used in the event planning process. I created spreadsheets, flowcharts and other documents to streamline
Work history
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    Product ManagerMTX Music Ltd
    London, United KingdomFreelance
    MTX music is a music promotion, marketing and distribution company. - Liaising with musicians, artists and management teams. Compiling information and keeping teams updated with comprehensive release schedules to ensure the smooth running of campaigns. Onboarding new artists to our systems and workflows. I manage a busy inbox of enquiries and always offer the highest level of service to artists and their management teams. - Data handling. I assign UPC’s and ISRC’s for all new releases, updating a series of spreadsheets and databases to ensure no duplicates are created. I am proficient in the use of programmes such as FUGA, AmpSuite, Spotify for Artists, Excel and Spotify CMS, and am confident handling and manipulating large data sets. My eye for detail means mistakes are avoided and errors spotted and rectified early. I also have knowledge of PPL and PRS procedures. - Working with DSP’s on new releases. This includes writing compelling pitches, keeping up to date with service improvements and new features and attending regular webinars to learn about promotional opportunities. I am constantly looking to improve and update the systems we use to ensure the smoothest processes and best service for our clients.
    Kansas Smittys logo
    Kansas Smittys logo
    Operations ManagerKansas Smittys
    London, United KingdomFull Time
    Kansas Smitty’s is a six-nights-a-week music venue, and management bookings agency. This role has taken me into every aspect of the business from producing events and booking artists, to running marketing campaigns and releasing records. - Event production. Delivering large scale events produced with or for companies and brands such as The Arts Society, Radio 3, Cheltenham Festivals, Vaults Festival, The Goodlife Experience, Reyka, Maker’s Mark and Reebok. - I am efficient and effective in both stage management and production roles on site, constantly problem solving and ensuring a high level of client satisfaction at all times. I create and issue highly detailed production schedules and produce analytics that gauge results after events. - Strategic curation and programming of musicians, bands and performers for public and private events, securing artists such as Louis Cole, Kori Withers, Bruno Major and Joe Stilgoe. This drives ticket sales and builds brand profile. - Artist liaison. I handle all artist relations, including advancing of technical specifications and hospitality riders, and issuing of relevant paperwork. With me as main point of contact, shows run smoothly and there are clear channels of communication between artist and venue. - Tour management of Kansas Smitty’s House Band at national and international shows including advancing, tour planning, and liaising with venues, promotors and ticket holders. I adapt easily to the challenges of tour management, and am resilient and resourceful when dealing with the sometimes unpredictable nature of touring. - Ownership of main Kansas Smitty’s inbox. I field a high volume of varied enquiries in a timely yet personal manner, which has led to the expansion of a loyal fan base of repeat customers. - Management and operation of table booking software, dealing directly with customer enquiries to find solutions. I recognised a need to implement a bookings system, and being able to charge for bookings nets the venue up to £1000 extra revenue each weekend. - Space management. Juggling a varied venue schedule, balancing our live programme with recording sessions, rehearsals, private hires and video shoots. This avoids costly and unprofessional diary clashes. - Copywriting for our website and social media channels. I have very strong written communication skills and write event copy, artist biographies and venue blurb which drives readers to take action. - Record production and distribution. Creating vinyl, CD and other merchandise from conception to delivery, ensuring meta-data is highly accurate and maintaining key relationships with labels and distribution partners. - Marketing. I write compelling press releases and other promotional materials, draw up release schedules, oversee recording sessions and create effective, results-driven marketing materials with our marketing manager and photographers.
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Skills
  • Copywriting
  • Logistics
  • Events Production
  • Event Management
  • Artist Liaison
  • Admin
  • Venue Management
  • Events Programming
  • Organisation
  • Strategy
Education
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    T
    Bachelor of Arts (BA) The University of Newcastle
     - Newcastle upon Tyne, United Kingdom
    Graduated with a First Class Degree in English Literature from Newcastle University.