Projects credited in
- Delphis Eco brand storyI helped Superunion tell the brand story of eco-friendly cleaning company Delphis Eco. Following a joint briefing with the creative team and the client, I conducted an in-depth interview with Delphis Eco’s passionate, self-confessedly belligerent founder Mark Jankovich. The first section, below, captures the story’s unlikely origins in the world of cut-throat finance – where Jankovich had the epiphany that drove him to drop everything and radically change his career direction. --- It was 200
- The Connaught Identity"As part of what the New York Times dubs the "New Antiquarian Movement," Williams leads viewers into the Victorian-inspired wilderness that she captures with the impassioned accuracy of John James Audubon's nature studies and the whimsy of illustrator John Tenniel of Alice in Wonderland fame. At the same time, her process and humorous use of color are distinctly modern. This combination makes Williams a natural fit for the Connaught redesign, which arrives just a year shy of its 200th anniversary. "The seamless mix of the old and modern styles has translated so well," Williams agrees. "It has flowed with great energy throughout." " Cool Hunting
Skills
- Creative Direction
- Brand Strategy
- Brand Management