About me

Halima Begum is a London based fashion photographer. She grew up in North West London where she studied visual merchandising and discovered her love for photography during her career in styling and visual merchandising. Halima is the Founder and Creative Director of ŌSHEN, established in 2010, where she captures look books, editorials and product flat lays for fashion and beauty brands, both in the UK and overseas. Inveigled by structure, colour and crispness, Halima’s work displays the depth of brand stories and she recognised globally for her fashion campaigns.

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Projects

• 2

  Product Photography & Styling WHINDProduct Photography & Styling for skincare brand WHIND Shot at ŌSHEN Studio
• 2

  Product Photography & Styling for Vanity FemmeProduct styling and photography for Vanity Femme Shot at ŌSHEN Studio
• 1

  Sahar of IMM ModelsHair & Make up, Photography, Retouching & styling ŌSHEN agency Studio ŌSHEN STUDIO
• ŌSHEN STUDIOŌSHEN studio opened its doors in September 2021, and right off the bat gained a lot of interest from photographer's and content creators. The vision for ŌSHEN studio was that of the founders love for travel. Inspired by Japandi/Bohemian and clean aesthetics, Halima wanted the space to feel light and airy, perfect for whomever enters! Waqaas, ŌSHEN art director painted a beautiful limewash wall which bounces off a plain white white adjacent to the ceiling to floor windows. Situated only a two
• 4

  AYWA LONDONAYWA London, a kimono and robe company based in London requested a resort campaign in Marrakech, Morocco. Production inc location and model scouting, hair and makeup, BTS, fashion photography, film & styling
• 3

  LYRA swim studio campaignLYRA swim, the worlds fastest growing modest swimwear brand. We kept the campaign in line with their clean ascetics and scouted models of various backgrounds to keep with their ongoing request of keeping the brand diverse.

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Projects credited in

• 4

  AYWA LONDONAYWA London, a kimono and robe company based in London requested a resort campaign in Marrakech, Morocco. Production inc location and model scouting, hair and makeup, BTS, fashion photography, film & styling

Work history

CREATIVE DIRECTORAYWA LONDON
Feb 2014London, United KingdomFull Time
- Developing concepts for advertising or promotional campaigns -Storyboarding ideas to the designer - Photographer
DIRECTORŌSHEN studio
Nov 20108 Cody Rd, London E16 4SR, UKFull Time
Halima Begum is a London based fashion photographer. She grew up in North West London where she studied visual merchandising and discovered her love for photography during her career in styling and visual merchandising. Halima is the Founder and Creative Director of ŌSHEN agency, established in 2010, where she captures look books, editorials and product flat lays for fashion and beauty brands, both in the UK and overseas. Inveigled by structure, colour and crispness, Halima’s work displays the depth of brand stories and she recognised globally for her fashion campaigns.

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Skills

• Photography
• Fashion Photography
• Beauty Photography
• Advanced Retouching
• Photography Shoots

Education

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ADVANCED DIPLOMA IN VISUAL MERCHANDISING AND STYLINGwest herts college
Sep 2006 - Aug 2008Watford Campus, Hempstead Rd, Watford WD17 3EZ, UK
This diploma included colour/design, lettering 3D design and studio production work, visual merchandising, technical drawing, point-of-sale design, history of art and architecture, marketing, fashion, photography and computer aided design (CAD)