Hannah Blacklock
Available

Hannah Blacklock

Social Media Editor, British GQLondon, United Kingdom
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Hannah Blacklock
Available

Hannah Blacklock

Social Media Editor, British GQLondon, United Kingdom
About me
As an experienced social media professional currently working across a key accounts such as Levi’s and Hard Rock Hotel, I have a proven track record of delivering insight-lead, effective social media strategy, engaging communities and creating impactful, innovative social-first content, designed to deliver business results. I have a keen eye for emerging trends, thrive in a collaborative, creative environment and have a proven track record of delivering insight-lead, effective social media strategy that delivers business results. I’m passionate about growing and engaging communities through the creation of impactful, innovative social-first content and recognise the importance of implementing an always on, reactive approach to social, that is continuously optimised to incorporate new features or platform updates.
Projects
  • Levi's® Music Project
    Levi's® Music ProjectIn collaboration with Levi's® X Warner Music X Sound City, the latest instalment of the Levi’s® Music Project see’s rapper Loyle Carner launch Levi's® UK's latest open access music studio in Liverpool. Loyle will work with a group of local young musicians on original material inspired by the notion of ‘Music & Unity’. The students will have access to the best industry professionals and mentors, with the project building towards Liverpool Sound City festival in May, where they will take to the
  • Because Magazine X Onira Organics
    Because Magazine X Onira Organics'How to Wash Your Hair… In No Time At All' 1/3 The first video in a three part series from Because Magazine X Onira Organics - July 2017
  • Because Magazine X Onira Organics
    Because Magazine X Onira OrganicsHow To Wash Your Hair... With Organics 2/3 The second in a three part series from Because Magazine X Onira Organics
  • Because Magazine X Onira Organics
    Because Magazine X Onira OrganicsHow To Wash Your Hair... And Dry It! 3/3 The third in a three part series from Because Magazine X Onira Organics
  • Onira Organics Content Creation
    Onira Organics Content CreationI have written and curated all content for Onira's online blog, website and social accounts
  • Onira Organics
    Onira OrganicsOnira Organics Instagram
Work history
    W Communications logo
    W Communications logo
    Social Media & Content ManagerW Communications
    London, United KingdomFull Time
    - Taking the lead on digital strategy and content creation, while generating social-first ideas across key accounts such as Levi’s, Hard Rock Hotel and PG tips. - Staying adept to social trends, championing social throughout the wider team, agency and educating on its capabilities. - Working closely with in-house designer and external production companies to create impactful, inspiring content and campaigns. - Acting as day-to-day client lead and managing junior members of the team, to oversee copywriting, content scheduling, posting and community management. - Overseeing and managing analysis and reporting on social campaign performance and key brand moments throughout the year. - Making recommendations on, executing and optimising paid social activity. - Leading brainstorms and creative planning sessions. - Managing social budgets to deliver most cost-effective ROI.
    W Communications logo
    W Communications logo
    Senior Content ExecutiveW Communications
     - London, United KingdomFull Time
    Working across key accounts including Levi’s, Hard Rock Hotel and PG tips. - Planning and delivering social strategy across Instagram, Facebook, Twitter, LinkedIn and Snapchat, with a key focus on individual campaigns and delivering business results. - Daily, weekly, monthly analysis and reporting, making recommendations for continuous improvements and optimisations. - Working with internal and external creative teams to produce social- first content. - Researching and staying adept to key news stories, platform updates, emerging trends and key influencers. - Copywriting and creating content for client social channels on an ongoing basis.
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Skills
  • Communications
  • Writing
  • Editing
  • Digital Content
  • Creative
  • Journalism
  • Marketing
  • Content Ideation
  • Beauty Brands
  • Content Creation
  • Social Media Advertising
  • Social Media Management
  • Social Media Marketing
  • Social Media
  • Analysing Data
  • Digital Analytics
  • Art Direction
  • Reporting Analytics
  • Campaigns Reporting
  • Digital Campaigns
  • Digital Communication
  • Digital Creative
  • Digital Copywriting
Education
    The University of East London logo
    The University of East London logo
    BA(Hons) Journalism First-class The University of East London
     - London, United Kingdom
    Graduated with First Class Honours in Journalism. Acted as Editor in Chief of University backed magazine, entitled 'Insight', focused around humanitarian issues. Captained University Netball Team.