Work history
Digital Marketing Coordinator
Full Time
Digital marketing assistant
- Full Time
- Assisting the Digital Marketing Manager in daily tasks including weekly reporting.
- Acting as the key contact with our affiliate agency to increase traffic and drive sales
- Building relationships with bloggers and third parties to explore new opportunities
- Working closely with our paid search agency to monitor and analyse PPC and SEO.
- Effectively driving organic search rankings by producing copy throughout the website.
- Creating assets to support digital adverts and promotions for affiliate and paid use.
- Content management of the flagship store website (www.uniqlo.com/311 and direct involvement of email marketing and segmentation.
- Creating and managing data capture initiatives to grow the customer database.
- Assisting with social media management for the brand.
- Report industry trends weekly and use these to suggest and implement ideas to benefit the eCommerce team.
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Skills
- Fashion
- Marketing PR
- Creative
- Excel
- Office
- Photoshop
- Word
- Organised
- Merchandising
- Analytical
- Eccomerce
Education
Fashion and Textile Retailing BSc
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I studied modules including supply chain logistics, international fashion and textile marketing, operations management of textiles, business communication promotion and branding as well as starting up my own home ware business. This degree also involved a focus on scientific studies of textiles such as dyeing engineering and industrial knitting and weaving.