About me
Creative. Strategist. Dreamweaver.
I am as passionate about progressing and building dreams into marketing as I am data driven and analytical.
I am enthusiastic, passionate, and can do your home electrics as it's a hobby of mine.
I like spreadsheets. My desk-cactus has a sticker saying ‘Don’t touch me while I’m spreadsheeting!’ on it (bonus points if you get the movie reference).
Projects
Work history
Senior Marketing ManagerFive Tech Limited
London, United KingdomFull Time
Two leading e-commerce retailers in the Tech Space
Responsibilities:
● Increasing month on month revenue through Paid and Organic Channels
● Utilizing budgets up to £35,000 monthly bringing in site-wide revenue up to £1,000,000 monthly.
● Working in house, with agencies and directly creating co-marketing campaigns (MDF) with all major brands including Intel, Lenovo and MSI.
Achievements:
● Increased Revenue generated through social channels by 5x in 10 months
● YOY revenue following a ‘boom’ year in tech due to the pandemic, 5% increase compared to industry average of -3% (decrease)
● Growth cross-functional team from 3 to 8 in 6 months.
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Marketing ManagerYLD
London, United KingdomFull Time
B2B Software Engineering and Design Consultancy, left due to redundancy of department
Responsibilities:
● Brand direction, brand consolidation
● Complete management of YLD website including engineering increase
of core vitals (fail to pass) and UXUI updates decreasing bounce rate
etc
● Content plan creation including organically placed PR pieces globally
● Development of digital strategy including social media with engagement increased from 3% (industry average) to 10%
● Management of a team of 5 including hiring
Achievements:
● Rebuilding the website and helping the business grow clients 2 fold in 2020 to 2021
● Increasing associated meetup community supporting women in engineering by 10% in two months, utilized to boost the hiring drive by 10%.
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Education
Awards
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Level 4 certificates in MarketingCIM
Marketing and digital marketing