Content, writing and research – these three items go hand in hand, and it’s what H.J.Albone Media is founded on and dedicated to producing. If you’re looking for someone who can combine high quality research findings with eye catching enthusiastic copy and in-depth content, I believe I can support your business.
Behind H.J.Albone Media is me, Hannah. After working in B2B and B2C PR, marketing and creative agencies for around 8 years, I began freelancing in 2020. With my experience developed in fast-paced and results-driven environments, I’ve applied my skills and knowledge of client relationships and content marketing to build a successful client base, specialising in B2B and niche B2C sectors.
My key offering includes:
Press releases and media relations
Content creation (SEO blogs, whitepapers, web content, social content, printed materials)
PR and content strategy (developing quarterly, six-month, or yearly plans, as well as campaign specific)
Research and insight (qualitative methods, Google trends, SEMRush, Moz)
Creative ideation (PR stunts, press launches, press events, creative content ideas)
Award entries (Queen’s Award, industry and national awards)
I like to say – if it involves words, I can help.
Work history
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Freelance Content Writer and CopywriterH.J.Albone Media
Warwick, United KingdomFreelance
Operating as a freelance content writer and copywriter, I offer my skills and
experience to B2B and B2C clients, although B2B is my specialism. My aim is always to
deliver copy that is engaging, insightful, and thought-provoking.
I deliver content for clients including blogs, articles, press releases, social media, thought
leadership pieces, website content, whitepapers, and features. I focus on writing quality
pieces in the appropriate tone of voice, underpinned by a strong research-first approach
to understand the client position, market sector, and key audience. Whether working as
white label or an expert within a team, I am comfortable with client facing roles as well
as working independently.
B2B experience: chemical and gas, life and safety products, SaaS/software,
telecommunications, plumbing and heating, electrical wholesale, engineering and
manufacturing, public transport solutions.
B2C experience: Fashion, high street family retail, funeral and crematoria, education,
property and house builders, home and garden, interior design, travel and tourism.
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Content ManagerTribera Ltd
- Birmingham, United KingdomFull Time
At Tribera, I worked on B2C accounts to create PR and content. Taking a digital
PR approach, I used tools such as Google Trends and Buzzsumo to research consumer-first
pieces - deadlines were tight and work was fast to stay topical. Day-to-day
work included media landscape research, media liaison, press release writing, and
monitoring for media opportunities for clients. I also led and implemented Q1 2023 PR
content plans for two clients, working with the SEO team for keyword targeting.
Clients spanned across high street family retail, home and garden living, interior design,
house and property development, student accommodation, and public transport.
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Education
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Master of ArtsCoventry University
- Coventry, United Kingdom
MA Communication, Culture, and Media, Digital Media
2015 - 2016
Grade: First Class Hons
Specialism in Digital Media and Culture
Thesis titled 'Get on my level basics! Basic Bitches: Instagram, Postfeminism, and Femininity' submitted August 2016.
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Bachelor of Arts (BA) Coventry University
- Coventry, United Kingdom
First class degree in Media and Communications.