About me
Career Summary:
2017-2018
Creative Director of a world-renowned private members club in London, responsible for interior design, FF&E sourcing & renovations (2 restaurants, 3 bars and 20 bedrooms), design concept development of expansions sites and curation of members' events.
2011-2016
Brand consultant for ultra-prime residential developers / interior designers, London, New York, Los Angeles.
2002-2010
Creative Producer, Product Developer in Film, TV and Games industries: BBC, Endemol, NBC Universal, BBC, Channel 4, Walt Disney Studios Home Entertainment and EMI.
Work history
Creative DirectorThe Groucho Club
- London, United KingdomFull Time
Reporting to the CEO, I was responsible for the aesthetic and members' experience in the London site while working on the strategic expansion of the brand into national and international markets.
London Site:
- Interior Design
- FF&E
- Sourcing for restaurants, bars, bedrooms
- Liaison with architects, development of floorplans & furniture layouts
- Management of contractors
- Project and budget management interior design / refurb projects
- Purchase order system
- CAPEX buget
- Tendering process
- Event concept, design & production
- Management of graphic design team
- Curation of members' events
- Identifying and negotiating strategic brand partnerships
National / International:
- Expansion strategy
- Location scouting
- Business plan development
- License application process
D
D
CreativeDeluxe Media Europe
- London, United KingdomFreelance
CBBC App Pitch
Consulted to Deluxe Digital Group on a one-month special project as Lead Creative to devise the concept and UX for the CBBC App contract in four-way pitch. Attended creative workshops and brainstorms with BBC Brand Managers and CBBC viewers. Developed the App concept, UX and UI design with Deluxe's design team. Pitched to the BBC Board, winning the valuable 2-year contract.
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Skills
- Art Direction
- Event Concept
- Interior Design
- Budget Management
- Project Co-ordination
- Presentation Design
- Design Management
- Production
- Brand Partnerships
- Strategy Development
Education
BA Broadcast JournalismUniversity of Leeds
- Leeds, United Kingdom