Guerrilla is the name of the game, ambient media ideas, transmedia narrvatives, brands have to touch their target audience, campaigns need that tangible real-life consequence, word-of-mouth-endorsment vs. shitstorm are the vital parameters of today.
Coming from old-school design and typography I'm a keen follower of the technological advancement and awed by our 21st century possibilities of communication — augmented reality, social-mobile, big data, semantic web, location based services — so I'm able to bring expertise in both worlds to the table. In my book this is the major task in state-of-the-art-communications: weaving and wedding the analog/real world with the digital/virtual realm.
Specialties: Typography, Conceptual Thinking, Art Direction, Editorial Design, Logo Design, 21st century communication solutions, Allrounder
Work history
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Chief Creative Officersince 1973
Vienna, AustriaFull Time
working on concepts, aesthetics, execution of communication projects for regional and international clients large and small scale, always open for creative challenges.
Employee of the monthsince1973
Vienna, AustriaPart Time
Skills
- Print Design
- Advertising
- Social Media
- Branding Projects
- Corperate Identity
- Logo Design
- Web Design
- Package Design
- APP Design
- Concept and Ideation
Education
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Art Directions, Typography, Communication Design, Experience Designnew design university
- St Pölten, Austria
universal awakening of the artistic senses and meticulous training of the designing crafts — analog and digital