About me

I am a business school-educated professional with 9+ years' experience in both b2b and b2c 360 creative/brand/project marketing management across a variety of industries such as FMCG, Automotive, Pharmaceuticals/Healthcare, Aviation, Consumer staples, Retail/Wholesale and Tobacco amongst others.

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Work history

Digital Account Director (in-house consultant @Adidas)Adidas Group
May 2019 - Feb 2020GermanyFull Time
Client: Adidas. During my short tenure, I successfully allied the cross-functional teams (creative, devs and client) with a consistent shared goal which led to the development of several global projects. Acted as the primary liaison between Infosys devs team and Adidas in developing a creative campaign to promote Adidas's latest internal reporting tool called ENTER. Worked across a spectrum of external digital pilot projects for Adidas - CRM campaigns, Influencer management and eCommerce.
Senior Online Global Project/Product/Brand ManagerSiemens AG
Feb 2017 - Oct 2018Munich, GermanyFull Time
Client: Siemens Corporate Communications (CC) & Internal Communications. Project support: Acted as co-product owner in the development and promotion of an internal communications BOT currently being used by the core CC team in Munich (100+ workers). Project lead: Established and promoted internally a new global maps solution for Siemens. Project lead: Bi-weekly PMO meeting with all agency partners including daily project update liaison. Project support: Assisted in the development of internal communication campaigns for training the Siemens corporate communications team (200+ workers).

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Skills

• Marketing
• Marketing Strategy
• Digital Marketing
• Brand Management
• Brand Strategy
• Market Research
• Communications
• Brand Marketing

Education

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MScESCP Europe
Oct 2009 - Oct 2011France
MSc Management