Hayley Canning
Available

Hayley Canning

Digital Marketing Manager & Website DeveloperLondon, United Kingdom
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Hayley Canning
Available

Hayley Canning

Digital Marketing Manager & Website DeveloperLondon, United Kingdom
About me
I have over 8 years experience in Digital Marketing and Website Development. As a freelancer, I assist clients with developing and implementing campaigns through social media, PPC, paid social, content marketing, email marketing, video marketing, SEO and copywriting, to name a few. Alongside this work I'm also a website developer, building websites for clients from the legal industry, to the film industry, to charities and design consultancies, specialising in start-ups.
Projects
  • DK&A Website Development
    DK&A Website DevelopmentI was hired by the fast-growing, strategic design consultancy, DK&A, to update their website to reflect the outstanding work they do and showcase the power that design can have to shape meaningful change.
Work history
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    Digital ManagerSelf-employed
    London, United KingdomFreelance
    For the past year I have worked as a freelance Digital Manager for various companies. I advise clients on their digital marketing strategies and often implement said strategies working towards their overall targets for the company. Areas of digital marketing that I cover include social media, content marketing, SEO, PPC and paid advertising, email marketing and video marketing. I also design and develop websites for clients and offer training and documentation to allow the client to make changes to their site on their own. I also offer my time to assist with future help they may need across their site and general website maintenance and management. Still having a passion for photography, I attend events and occasions to take photographs for clients for use across their marketing and website development. I own my own photography equipment and lighting.
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    Digital Marketing ManagerSpectrecom films
     - London, United KingdomFull Time
    Before being promoted to Digital Marketing Manager, I worked at Spectrecom Films as a Digital Marketing Coordinator. I was solely in charge of two websites when I first joined the company, but as the company grew, the need for more websites grew also. During this time, I designed and built 5 different websites for Spectrecom Films and Spectrecom Studios, which bought in over £1m revenue for the company. Alongside the development of the websites, I was also solely in charge of Social Media Marketing, SEO, Email Marketing, Video Marketing, Paid Advertising, Content Marketing to name a few, with the aim of increasing enquiries and increasing brand awareness. I also worked alongside clients to advise them on their own video marketing techniques for the films we produced for them. I travelled around the country presenting to clients on how they could also improve their own general digital marketing. As the company was also a film studio, I worked as a behind the scenes photographer to produce content for our own marketing, but also to give to the clients in the studio. Such clients included Barclays, Oddbins, London Metropolitan University, Miracle Grow and Birmingham City Council.
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Skills
  • Marketing Strategy
  • Web Development
  • Web Programming
  • SEO
  • Social Media Marketing
  • Copywriting
  • Digital Marketing
  • Adwords
  • Strategy
  • Wordpress
Education
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    Digital Media TechnologyNottingham Trent Univeristy
    Nottingham, United Kingdom