About me

A style enthusiast, I hold a true passion for innovative design and the future of design aesthetics. Demonstrated through a commitment to expanding my own work, I am attentive to developing trends and designers.

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Projects

• 4

  Endo PR CampaignFor the very first time, the Advertising Standards Authority (ASA) & Committees of Advertising Practice (CAP) has approved an educational cannabis message to be advertised in the public domain - a huge step forward for the existing cannabis industry due to extremely restrictive advertising rules around cannabis. My work has set a new precedent for cannabis marketing, pioneering a fresh objective view of the contested commodity.
• 4

  Cannabis Tea SetMáMi tea set is branded, designed and create by me as part of my Re-contextualising cannabis projects. The design functions to alter the relationship that the consumer has with their medicine. Here is a brochure to define the product and basic functionality.
• 1

  Hemp Textile Clothing CampaignThis project is concerned with demonstrating the robust nature of hemp textiles and its eco friendly potential. I designed the garment as gender neutral to be worn for any occasion formal or casual.

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Work history

Graphic/Product DesignerUniversity of The Arts London (UAL)
Sep 2019London, United KingdomPart Time
The task set was to create a learning tool that visualised the general concept of a business model to resonate with students and recent graduates in cultural/creative subjects. The outcome of the project will be used as the bluprint for a nationwide teaching method funded by the British Arts Council. Bouncing ideas between two other designers the project was a team eff ort. Adopting UAL visual identity physical and online visualisations, video recordings, blog posts, and workshops were used to convey the process of creating the learning tool.
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Chief Creative Officer (CCO)Cannabotech Ltd.
Dec 2021 - Mar 2022IsraelFreelance
Design 40 strategic newsletters Communicate with company CEO Managing junior graphic designers. Working in high pressure environment Contextualised research Working to strict timelinesDesign 40 strategic newsletters Communicate with company CEO Managing junior graphic designers. Working in high pressure environment Contextualised research Working to strict timelines

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Skills

• Music Production
• Graphic Design
• Adobe Graphics
• Fashion Branding
• Art Teaching
• Football
• Creative Art Direction
• Creative Concepts

Education

BA in Graphic DesignCamberwell College of Arts (UAL)
Aug 2017 - Aug 2020London, United Kingdom