Helanzi Dreyer

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Main focus is to redesign all company stationary, assets and website, whilst still maintaining the look and feel as they rebranded recently. Includes shooting new images for website, journal and social platforms. Other responsibilities include formulating and implementing marketing strategies, creating content, supplying press with relevant information and imagery, managing of image library.

Initially tasked with marketing + social media management for Dokter and Misses. Responsibilities included formulating and implementing marketing strategies, creating content, maintenance and updates to the company website, managing the showroom layout and merchandising, supplying press with relevant information and imagery, managing of image and prop library, and event planning. After personally implementing strategic marketing techniques in December 2017, the position evolved into a full-time role as content creator and marketing manager focused on directing, styling, coordinating, photographing and editing of photographs for marketing campaigns. Whilst in this role the social media following count grew by over 300% and the company launched a new design-focused, collaborative showroom.

Assist in planning and styling of new feature images for ELLE Deco – working closely with the deco stylist and freelance photographers.

Managing a team of five teachers, training new teachers and ensuring the teaching centre runs smoothly. Teaching children English by planning and implementing lessons, crafts and activities.

Online marketing and social media manager. Organiser for wine tastings and media events. Overseeing and designing presentations, press releases, website updates and promotional videos.

Assist in planning and ensuring the smooth production of TVCs and short films by booking studios, production equipment and performance/production staff.

Worked on the outline and design of client and pitch-proposals, presentations, overviews, research templates and design work. Assisted in business development specifically in the field of digital media and content channels.

Developed ideas to present to creative directors while working closely with copywriters. Worked on designs and photo shoots to produce effective advertising campaigns.

The Squared Online Certificate in Digital Marketing is a course with a difference. The award-winning marketing programme has been crowdsourced by leading employers to meet the need for high calibre digital talent and leadership.

Got a 1st for my final year at AAA School of Advertising - specialising in Art Direction. Course outline Year 1: History of Graphic Design and Advertising Principles of Illustration Principles of Typography Graphic Design 1 Art Direction 1 Principles of Marketing Year 2: Art Direction 2 Graphic Design 2 Photography in Visual Communication Computer Software for Creative Application Marketing Communication Issues in Multicultural Markets Consumer Behaviour Year 3: The Marketing and Advertising Planning Process Advertising Research Media IMC Campaigns Elective: Art Direction Work-Based Learning

The Diploma in Fashion Design covers all aspects necessary to meet the increasingly sophisticated and technologically advanced needs of a Creative Practitioner within the fashion design context and industry. It also covers all day-to-day activities and skills required of a successful fashion designer. Students are trained and exposed to related roles and job opportunities in the fashion design practice, textiles, editing/journalism, styling, fashion design retail and the apparel industry.