Hester Lo

Hester Lo

Collaborations | Marketer | Project ManagerUnited Kingdom
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Connections
Pip Jamieson
Kid Circus
Stefan Jakubowski
Hester Lo

Hester Lo

Collaborations | Marketer | Project ManagerUnited Kingdom
About me
I am a graduate from BA Honours Fashion Communication and Styling at Middlesex University. After graduating, I have worked in fields such as events production and PR. It has been a year and a half after I graduate and work in this field and I really enjoyed the challenges and job satisfaction the work brings me. I am seeking for a professional opportunity where my skills could be continually utilised. I can speak English, Cantonese and Mandarin. Born in Hong Kong, pursued my degree in London, with experiences working in London, Hong Kong, Chengdu and Shanghai, I love to be immersed in multi-cultural environments, learning from different people and experience from different perspectives.
Projects
  • Fashion Prosthetics
    Fashion Prosthetics
  • LKF Savouring Art Campaign 2019
    LKF Savouring Art Campaign 2019
  • LKF Japan Carnival 2018, 2017
    LKF Japan Carnival 2018, 2017
  • LKF Savouring Art Campaign 2018
    LKF Savouring Art Campaign 2018
  • LKF Summer Campaign 2017, 2018, 2019
    LKF Summer Campaign 2017, 2018, 2019
  • LKF Savouring Art Campaign 2017
    LKF Savouring Art Campaign 2017
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Work history
    L
    L
    Senior Marketing OfficerLan Kwai Fong Group
    Hong KongFull Time
    • Plan, schedule and coordinate marketing campaigns and promotional strategies both online and offline. • Cultivate and maintain good relationships with the tenants of Lan Kwai Fong Group including food & beverage, entertainment and lifestyle outlets. • Pitch business and collaboration partners, tenants, etc. on various marketing projects. • Build and maintain good relationships with media. Arrange media & KOL tasting / experience. • Work on copywriting for press releases and core campaign posts for different social media channels. • Budget control on various marketing campaigns. • Working directly with design team in concept development and delivering key messages visually. • Prepare comprehensive decks on key campaigns when entering reputable industry awards. Obtained the following awards during my time at Lan Kwai Fong Group.
    S
    S
    Account ExecutiveSun Promotion Limited
     - Hong KongFull Time
    • Plan, schedule, and budget control of individual projects. • Manage and coordinate with clients/ vendors for events and happenings. • Pitch potential business partners, on various ideas and projects. • Sourcing suitable suppliers and partners to cater the needs of the clients. • Clients include: Times Square, Swire Properties, Standard Chartered Bank, ParknShop, Cisco, etc.
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Skills
  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Visual Arts
  • Art Direction
  • Design
  • Styling
  • Coordination
  • Event Execution
  • Event Organisation
  • Communications
  • Indesign
  • Photoshop
  • Organization
  • Styling and Fitting
Education
    M
    M
    Fashion Communication and StylingMiddlesex University
     - London, United Kingdom