I am a versatile strategist with a passion for building culturally fluent brands. My skillset lies in designing bespoke research processes, crafting actionable big picture strategy, and developing creative concepts for product, campaign, brand and consumer experience.
My approach is rooted in decoding how people and culture move — and empowering brands to act powerfully and responsibly.
I’ve worked with tons of killer clients in sport, fashion, lifestyle and consumer tech, including 5 years with multiple teams at adidas, the FA, Dr Martens, Heineken, Woolrich, Polaroid, Red Bull Racing, Sonos, Jägermeister, W Hotels & many more.
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I am always happy to connect with junior / aspiring strategists looking for advice, guidance or knowledge-sharing. Please feel free to reach out!
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Skills
- Presenting
- Problem Solving
- Project Management
- Strategic Planning
- Client Management
- Creative Thinking
- Ideas Development
- Strategic Analysis