Work history
A
A
Data AnalystAdoreboard
Belfast, United KingdomFull Time
Adoreboard is an emotion analysis platform that helps brands unlock customer experience insights and emotional motivators, providing actionable insights to deliver significant business value. At Adoreboard, my main role involves the use of our Emotion Analytics tool, working directly with clients to solve business problems, improve customer or employee experience and make informed decisions.
As part of the consultancy team, I work in a dynamic, fast-paced environment, balancing multiple independent and team based projects. Due to the nature of working in a start-up, I have had the opportunity to contribute to company decisions, get involved with multiple areas of the business and take on additional responsibilities, such as assisting with marketing, by writing blog posts that were successful in generating new global clients. Additionally, I have gained invaluable experience working directly with exceptional clients and brands, both local and international. Having the opportunity to be involved with ever-evolving projects from beginning to end, delivering presentations to our clients and seeing innovative business ideas implemented is highly rewarding.
My daily role at Adoreboard can include;
• Data collection from social media, surveys, press, blogs or from social listening tools (such as Netbase and Brandwatch).
• Data cleaning, analysis and handling, using Excel and our Emotion Analytics tool.
• Communicating effectively with clients from the beginning to the end of each project; this can include meeting with clients to design project briefs and timeframes, collaboratively designing surveys for analysis, providing project updates and draft presentations, problem resolution, as well as finalising insights and future project planning.
• Creating and delivering personalised presentations and visual content for clients, often using Sketch design tool as well as Microsoft PowerPoint.
• Working directly with our CEO on pre-sales and contract renewals, completing data analysis and creating reports to give potential clients tailored demos and sample reports to generate product sales, new clients or return customers.
• Mentoring new team members, giving product inductions and guidance as well as contributing to company wide updates on current and upcoming projects and utilising project planning tools such as Trello.
• Completing online courses such as Statistics with R, to utilise in my current role to improve efficiency as well as to aid professional development.
Q
Q
Queen's Academy Graduate InternQueens University Belfast
- Belfast, United KingdomInternship
• Due to team restructure, I was able to take on a much higher level of responsibility, I worked without a direct line manager, managed my own projects and proactively supported understaffed colleagues and other projects within the team at key times.
• I was responsible for primary and post primary outreach projects within the Queen's Academy; Widening Participation Unit.
• Co-ordinated the delivery of workshops and volunteers, as well as overhauling project planning and resourcing to ensure timely delivery, within budget.
• Aided quantitative and qualitative research of projects, monitored project evaluations and contributed to the literature output of the Widening Participation Unit.
• Instigated collaboration with research partners from the School of Psychology to begin a longitudinal study to assess our programme’s targeted impact and gain insight for future programme improvements.
• Liaised with internal and external stakeholders and created links with academic staff members.
• Represented the university at various external events and conferences in Northern Ireland.
• Contributed to the marketing of departmental webpages and contributed to elements of the Virtual Learning Environment.
• Attended courses such as Data Analysis (SPSS and Excel), Risk Assessment, Project Management, Selection Interview Training and Content Management Systems to pursue professional and personal development.
+ Show more
Skills
- Project Management
- Analysis and Research
- Client Management
- Brand Strategy
- Strategic Planning
- Business Strategy
- Client Presentation
- Public Speaking
- Analysing Data
- Coordinating Teams
Education
U
U
Social NeuroscienceUtrecht University
- Utrecht, Netherlands
• Worked in a small group to develop several research proposals and learnt vital skills for participant recruitment, data handling and report writing.
• Designed and created experimental tasks by learning new applications such as Matlab, E-Prime and R programming language.
• Analysed physiological data through new techniques and worked collaboratively with another team to design, conduct and report a research project using facial EMG.
Q
Q
(Hons) BSc PsychologyQueens University Belfast
- Belfast, United Kingdom
2:1
• Demonstrated a high competency for critical reflection, the ability to synthesise information, analyse data and provide meaningful insight with practical applications from my own research.
• Developed skills in quantitative and qualitative research methods as well as report writing.
• Gained excellent knowledge of various ICT programs such as Microsoft Excel and SPSS software.