I’m Holly, a digital creative based in London.
So, a bit about me … I graduated Arts Uni thinking I would become a ‘world renowned’ artist, attend lots of gallery openings and basically channel a mix of Patti Smith and Tracey Emin. However as it turned out, this was not the path for me.
My first agency role led me to fall in love with all things design and digital. I’m at my happiest when thrown a creative brief to sink my teeth into and dissect.
I love learning new process’s and will work adamantly until I understand them. My design process stem from creative trial and error alongside regimented research. I am commercially minded and believe working collaboratively is essential to every great idea.
Projects
- PixPax Brand LaunchPixPax is a new, young and brave photography brand and mobile app that allows its users to print 18 photos for free – all users have to pay for is delivery. We worked closely with the PixPax team to develop the brand and marketing materials for the launch and ongoing activities We carried out consumer research of PixPax’s target audience to develop the overall brand strategy. We analysed what resonates with the target audience as well as their brand and lifestyle preferences. We used this proce
- Millennium Hotels and Resorts Website RedesignMillennium Hotels are a global hotel brand with over 120 hotels across 70+ destinations. Brief: Revamp Millennium Hotels website to bring it into line with competitor, high-market hotel sites. Create a simple, elegant, functional Homepage. Redesigned the booking page’s, however for this keep to the initial wireframes but realign the content to be more user friendly. Wireframes | Tone of Voice | UI | UX | Web Design (Agency: Imperial Leisure)
Projects credited in
- Millennium Hotels & ResortsSocial Media Strategy and Channel Management: activating their social media channels through content creation, community management, influencer activation and paid social advertising. Influencer Marketing: identifying key influencers and managing relationships to build awareness, create content and launch activations for global campaigns. Advertising and Campaigns: creating and managing ongoing email communications and bespoke campaigns. Building and managing social and display ad campaigns to g
Skills
- Visual Arts
- Art Direction
- Art Photography
- Commercial Photography
- Fine Art
- Design
- Environment
- Indesign
- Photoshop
- Lightroom
- Social Media
- Adobe
- After Efects
- Digital Design
- Creative
- Creative Direction
Education
PhotographyLondon College of Communication, UAL
- London, United Kingdom
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Art and Design FoundationLeeds College of Art
- Leeds, United Kingdom
Art and Design Foundation