I attended university in America for three and a half years having attained a scholarship through playing football, half a year of which was spent in Japan on a study abroad program.
Upon graduating from university I joined IIUVO, a luxury lifestyle brand, as a marketing intern. It is here I learned the vital skills in social media marketing - and just how important an effective one is - to take forward with me into future roles.
My role as Marketing Executive has given me vital experience in having gained responsibility. I have been putting all I've learned from previous roles as well as skills that are self-taught into practice, but I would now cherish a new challenge.
Projects
- Mistral Energy website redesignBefore I joined Mistral Energy, their website was a basic, outdated site with little information, no imagery and it offered a poor customer customer experience. I took it upon myself to completely redesign the website, composing all the text and selecting the appropriate imagery.
Work history
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Marketing ExecutiveMistral Renewable Energy
St Albans, United KingdomFull Time
My main duties include:
- Liaising with current clients to ensure our working relationship remains positive, as well as meeting potential clients in an endeavour to develop an increased client base, secure further business and generate revenue.
- I designed the layout of our new website including all the content and copywriting.
- The control of all social media accounts (Facebook, LinkedIn, Instagram) on which I plan, publish and track paid advertisement campaigns to create awareness generate leads and drive traffic to website.
- Using Highrise CRM system and MailChimp to conduct email campaigns in order to keep our mailing list up to date with current and future projects.
- Writing, proof reading and designing promotional press releases.
- An ambassador for the company at exhibitions and trade shows, conversing with prospective clients and the public alike, conveying the brands ethos and objectives.
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Marketing InternIIUVO
- London, United KingdomInternship
My main duties included:
- Conducting competitor and market analyses and compiling the results to aid the strategic direction of what was a start-up at the time.
- Shadowing the team and contributing where I could to digital marketing processes including social media campaigns and online press releases.
- Assisted in the planning and development of a new product launch.
Skills
- Social Media Advertising
- Social Media Marketing
- Social Media Management
- Website Copywriting
- Client Liaising
- Ad Copywriting
- Advertising Campaigns
- Digital Marketing
- Marketing
Education
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BASt Ambrose University
- Davenport, United States
I spent three years in Davenport, IA, USA and half a year in Tokyo, Japan studying marketing, after which I got my Bachelor of Art's degree.
This period away taught me valuable life skills and made me a more adaptable and understanding individual. It was an amazing and life-changing experience.