Projects
- Wimbledon Brand RefreshIn 2018, I led a brand refresh project for Wimbledon, joining forces with brand consultancy, The Clearing. Already featuring some distinctive brand assets, the refresh was to build upon the brand's strengths, to make the overall identity fresher, more fluid and strong both digitally and offline. The key foundations of the project was built from strategy, scalable brand architecture and new creative principles - which enabled the visual identity system to be implemented confidently and consiste
Work history
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Creative LeadThe Championships, Wimbledon
- London, United KingdomFull Time
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Skills
- Creative Direction
- Art Direction
- Creative Leadership
- Brand Management
- Brand Design
- Brand Development
- Brand Tone
Education
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BA(Hons) Digital 3D DesignUniversity for the Creative Arts (UCA), Rochester
- Rochester, United Kingdom