Imogen Blackwood

Account Manager

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  • LocationLondon, United Kingdom

About me

 

Creative, innovative and insightful Account Manager that constantly strives to maximise awareness, sales and profitability of my clients brands. I am quick to understand the mission, vision and values of a brand, combined with managing budgets and maximising ROI. My key strengths are that I am creative and a quick learner. I have an eye for detail and when leading or working within a team I can motive and build relationships to secure buy-in. I am proud to say I display confidence, independence and passion at all times. Colleagues recognise me as a team player that is driven by delivering projects on time and exceeding expectations. I believe ‘you never get a second chance to make a first impression’. This is a natural response in me, which always supports and encourages me to go above and beyond. Experience to date spans across Campaign, Retail POS and FMCG. The time spent in both agency and in house environments has given me an holistic appreciation of both participants and an invaluable understanding of the importance of managing expectations, developing relationships and delivering excellent service.

Skills

 

  • Fashion
  • Marketing PR
  • Print Design
  • Powerpoint
  • Word
  • Planning
  • Relationship Building
  • Leading/motivating A Team
  • Negotiating

Work history

Currently

Account Manager

Brand Union

Nov 2014
  • Proactively supporting the Account Director in the execution of the GlaxoSmithKline (GSK) key account. Ensuring all resources are utilized cost effectively by directly assisting the directors in the delivery of commercial imperatives including recoverability, billing, purchase orders, forecasting, and client approvals. • Writing creative and in-depth production briefs, contact reports and proposals for projects. • Forecasting resources, planning ahead and managing the teams live projects. • Leading the creative and productive relationship across Aquafresh and Denture care FMCG. • Participating in strategic planning to develop and refine plans to maximise the effectiveness of the brand. • Represent company at off-site events, by optimising my natural ability to communicate confidently. • I work extremely close with my department to deliver brand strategy. Contribute product solutions with creative and production to ensure high quality work is delivered on time and on budget. • A key personal component of my work is that I ensure my clients receive a positive relationship with our brand

2015

Account Manager

True Story

Nov 2013 - May 2015
  • • Supporting the Senior Account Manager in the delivery of all projects and growth of the Boots account. • Combining work across Boots campaign, No7, Boots International and Christmas 2014 and 2013 projects. • Managing key campaign for Boots in store, inputting strategic thinking and planning. • Using interpersonal skills to build relationships with the client to ensure their initial briefs are understood, complete and delivered as print ready artwork. • Contacting clients daily to ensure their needs and wants are met both commercially and creatively. • Interpreting client feedback and briefing designers, photographers or art workers. • Liaising and building relationships with external suppliers and agencies E.g. TV and Digital. • Allocating costs associated to jobs with the daily use of the costing and project management system Synergist. E.g. time allocated by Designers, Art Workers and Copywriters to each project.

Education

2012

Buisness Management (in-company

Nottingham Trent University

Sep 2009 - May 2012
  • The Business Management (in-company) course at Nottingham Trent University is a unique degree, which provided me exposure to working in a global organization for two years whilst completing and balancing my degree.