About me
Indypendent PR founder, PR, Comms & Diversity Consultant, Head of Comms Tomorrow's Warriors
Accomplished Communications executive with a diverse career in corporate and consumer communications across music, media and third sector, with 11 years in publicity across BBC TV and Radio. Passionate about social responsibility, diversity, a creative team culture, collaborating across teams and engaging audiences through purpose-driven, compelling storytelling and content. Successfully led teams, contributed to positive culture change, managed reputation, delivered high profile coverage and significantly increased influence and engagement within private and publicly owned organisations during periods of challenge, growth and change. Advised and worked closely with Chairman and CEO level stakeholders and handled the PR for some of the country’s biggest talent in music, TV and radio. Demonstrable track record in delivering results in demanding environments with diverse stakeholders.
Particular strengths: Corporate reputation management, media relations, finding and developing talent, youth engagement, stakeholder comms, crisis comms, strategic brand planning, business development, creative communications, comms evaluation and analysis. With excellent media and industry contacts, intuitive news sense and skill in planning and executing integrated creative campaigns across print, digital, social media, TV & radio, as well as brand activations, engagement and events.
Projects credited in
- NHS Blood and Transplant - RepresentNHS Blood and Transplant and MOBO launch a new online film ‘Represent’, which aims to drive registrations of blood donors from the Black and Asian community. The film, created by MullenLowe London, part of hyperbundled MullenLowe Group features UK grime artist Lady Leshurr and showcases some leading UK celebrities including record breaking Olympian Nicola Adams MBE, TV presenter and wheelchair basketball plater Ade Adepitan, Chuka Umunna MP and MOBO’s own Founder and CEO Kanya King MBE. More pe14
- BBC Radio 1's Big Weekend LondonderryArtist Liaison Coordinator on Radio 1’s Big Weekend in Londonderry in charge of advancing 40+ artists. Built website designed specifically to assist the Tour Managers and Record Labels in the lead up to the event. Managed artist catering and ensuring all requirements were communicated to the caterers
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