Bonjour ! I’m ines alpha, 3D artist based in Paris.
I’ve started experiencing with 3D while working as an art director in advertising, specialised in beauty and luxury. As I started making HD mockups for still lives myself, I discovered the limitless world of CGI. That's where i got the idea to unite 2 of my favorite things in this world: 3D and makeup. I went into learning programs and did a zillion video tutorials on how to make organic iridescent blobs and weird creatures. I realised i could create anything with my imagination and a lot of patience. Since then, my fascination for 3D, makeup and cosmetics has been growing bigger and bigger every day.
I like to create enchanted and fantastic versions of reality. At present, my main body of work consists in the “3D makeup” series, where I push further the boundaries of makeup, working on “digitalised” bodies, allowing for more freedom with the concepts of beauty. In today’s, and more importantly tomorrow’s society, people will express an ever expanding desire to transform themselves. The illusions are everywhere. Using automated social media filters, advanced makeup technics or for the more privileged ; plastic surgery.
I consider my work to be the exaggeration of that - worldwide - trend, trying to fantasise what complete aesthetic freedom of one’s appearance would look like. This is why my goal is to encourage a fun and creative approach to make up. We need to de-dramatize beauty !
I love collaborating with people who inspire me. To me, there is nothing better in this world than finding the right artistic connection. Uniting different skills, styles and backgrounds. Their faces inspire me, their visual features and graphic universe inspire me, the way they dress and present themselves to the world, sometimes it’s their beauty, sometimes it’s something I really can’t explain.
My recent notable collaborations : Lil Miquela, Munroe Bergdorf (Model, activist), Asung Ko (actress), Melovemealot (artist, MUA), Sheidlina (artist, model), Yelle (music), Salvia (make-up artist / performer), Charlotte Free (Chanel model), Roywoods (music), Tiggy Thorn (MUA, artist club kid).
My dream is to develop an app where everyone can wear my 3D makeups in the most realistic way. Also truly looking forward to the day where we will all be wearing contact lenses to see the augmented world with our own eyes.
Projects
Projects credited in
- Judas Online - Meet Ines Alpha, the make-up artist exploring the most surreal areas of realityIs the glass half empty or half full, asked the metaphysical-wannabe in search for a long-winded explanation of who we were. Right, because it never was about the glass nor about the water and its physical properties or mass. It was always about understanding how we related with reality - were we negativists or positivists? But what if it was about seeing that thin silver lining that seems to divide the material from the ideological. In other words, when did one’s reality finish and another’s su
Work history
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Art DirectorLa Chose - Polluxe
- Paris, FranceFull Time
I was an art direction specialised in luxury, beauty and fashion. My principal clients were : Fendi, Maison Martin Margiela perfume and website, Nocibé, Lierac, Phyto, Piper-Heidsieck and Melvita.
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graphic designeradd a dog
- Paris, FranceFull Time
I was assisting Olivier Kuntzel & Florence Deygas.
Skills
- Art Direction
- 3D
- Advertising
- Luxury
- Cosmetics
- Beauty
- Augmented Reality
- Still Life
- Art
- Creative Makeup