Inês Lima
Available

Inês Lima

Senior Marketing StrategistBristol, United Kingdom
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Inês Lima
Available

Inês Lima

Senior Marketing StrategistBristol, United Kingdom
About me
I offer an unique combination of experience and education in brand strategy development, communications planning and content production. Working in leadership roles for the past 10 years in advertising agencies, I have a strong background in team management, reporting to C-level people and conducting workshops and client relations with key stakeholders. My credentials are very broad, since I had the opportunity to work with an extensive range of clients, B2C and B2B, in a variety of industries, such as tourism, beauty, tech, education, finance and entertainment. I am highly adaptable and specialize in creating and managing digital and content marketing platforms, as well as brand strategy and planning. I have a MBA in Marketing and BA (hons) in Journalism. Born in Brazil, I’ve recently established myself in the UK and am legally allowed to work in the country
Work history
    I
    I
    Marketing Strategy ConsultantIndependent Consultant
    Bristol, United KingdomFreelance
    For the past 4 years, I’ve been working as a consultant, on a freelance basis, providing innovative marketing and branding solutions for a number of dierent clients, from nonprofits to global brands. I’ve developed my own methodology: an innovation and purpose-driven framework, that starts with problem diagnosis and ends with comms plan implementation, using an unified, omnichannel approach (on and oine). Selected clients and achievements - GeneOne | Dasa: For the biggest genome company in LATAM, I developed the comms plan based on education for high profile doctors. - Spark: Led the rebrand and business plan for the influencer marketing startup, that serves global brands, with content strategy and SaaS. - Maria Cecilia Souto Vidigal Foundation: Orchestrated the always-on content platform and PR for the nonprofit focused on early childhood.